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This profile was last updated on 3/25/15  and contains information from public web pages and contributions from the ZoomInfo community.

Chairman and Founder

GS Hotels & Resorts
Castle View, 11 Datchet Road,
Windsor , Berkshire SL4 1PX
United Kingdom

Company Description: GS Hotels & Resorts incorporates Wren's Hotels and Adriatic Luxury Hotels and has been created to reflect the chairman and founder Goran Strok's development in...   more
Background

Employment History

Board Memberships and Affiliations

  • Founder
    Adriatic Luxury Hotels Group
  • Founder
    Izidor Strok Memorial Fund

Education

  • Law
    Zagreb University
11 Total References
Web References
Contact us for more on Dubrovnik, Croatia resorts and UK hotels
www.gshotelsresorts.com, 25 Mar 2015 [cached]
Mr. Goran Strok Chairman & Founder
The Rt.
Dubrovnik Croatia tours and vacations at GS Hotels & Resorts
www.gshotelsresorts.com, 3 Jan 2007 [cached]
Goran Strok, Chairman and Founder of GS Hotels & Resorts
...
Goran Strok is Croatian and was brought up in the former Yugoslavia and brought up in Zagreb where, after finishing High School, he studied Law at Zagreb University. Born to a father who was an army General and World War II Hero who was also in the Spanish Civil War and a mother who was, at the time, one of Croatia's very well-known painters, he inherited an enviable combination of unstoppable energy, artistic flair and a practical temperament.
Goran Strok's early career was as a successful professional racing car driver before turning to business
As a young man Goran Strok enjoyed great success in professional motor racing and won seven national titles. His competitive spirit impelled him to participate in European and world championships, racing cars in Formula, Prototype, Saloon and Rally categories. During this period, he made regular contributions on motor sport to Yugoslavian and international newspapers and also acted as a consultant, test driving new models in the automobile industry.
Between 1975 and 1978 Goran Strok was employed at one of the more successful State Trading Companies of former Yugoslavia, Velebit & Company, based in Zagreb, to concentrate on the development of foreign trade. His remit directly involved him in securing contracts valued at over USD 200 million.
...
In the late 1980s and early 1990s Goran Strok and his partners, including Derek Markland, helped establish the first privately owned newspaper in Eastern Europe, "ZAPAD".
...
Where it all started...Sir Christopher Wren's House in Windsor and the Grand Hotel Bonavia in Rijeka were the first two hotels purchased by Goran Strok in 1995
In 1994 Goran Strok decided to change his professional direction. He made an initial move into a quality asset based business with emphasis on the hotel and resort sector. This move proved to be the birth of GS Hotels and Resorts as it is today. In the short 12 year history of the company Strok has successfully managed 16 hotels culminating in the exclusive hotel portfolio he operates today. His achievements make for impressive reading. Each and every hotel has undergone a complete refurbishment according to the high standards of luxury and the last three (Hotel Excelsior, Konavle Tourism and Hotel Kompas in Dubrovnik) are due to happen in the year 2007/08. Capital investments made nearly every year set the company apart from its competition. The 12 years strategy has resulted in an impressive growth in revenue in year one of £300,000 to over £40 million in 2006 and more than 1000 employees.
It all started when he recruited a team of highly qualified and motivated professionals and in the tumultuous year of 1995 bought the Grand Hotel Bonavia in Rijeka, the 161 room hotel. With this investment, Strok started to turn a long-held dream into reality - to contribute to the rebuilding of Croatian economy and its tourism industry. In the last twelve years he has invested more than EUR 110 million in Croatian tourism.
He was convinced that re-establishing Croatia as one of Europe's finest tourist destinations was the way forward for the country on the international scene.
Strok's enthusiasm and efforts in the Croatian tourism industry have been recognized by a number of eminent international media houses such as NBC and the Discovery Channel, who have dubbed him 'a pioneer in transforming the Croatian luxury tourism sector' in TV reports broadcast in 2005.
A Supporting Influence...
The woman behind Goran Strok is his wife Renata who personally completes all the interior design of every hotel project undertaken
...
Goran and Renata Strok's combined creative and business talents helped them to transform Sir Christopher Wren's House in to the finest hotel in Windsor.
...
With the purchase of the Hotel Excelsior, Goran Strok initiated the process of repositioning the Dubrovnik and Croatian tourism offer, entailing the highest standards of hotel operations and becoming the benchmark for competitors.
By 2002 the company was gravitating towards two key areas, Croatia and the Thames Valley in the UK. Reluctantly Goran decided to sell two Scottish properties and plough the capital back into the continued development in Croatia. As a result, at the beginning of 2001, he founded the first Croatian management company Adriatic Luxury Hotels (ALH), which runs the hotels he owns in Croatia.
...
In 2004 after a brief, but highly successful operating year and a half, Strok took the strategic decision to sell his Indian Ocean Interests to focus his efforts on what became the pinnacle of his achievements in the hotel business - the Dubrovnik Palace Hotel, Conference Centre and Spa. In May 2004 the Dubrovnik Palace opened after an investment of EUR 45 million to national acclaim in Croatia and throughout Europe. The hotel was opened by President Mesic of Croatia in front of a VIP audience of Croatian personalities from business, politics and show business as well as international strategic partners. British Airways provided an Airbus from London Heathrow Terminal 4 for VIPs for the occasion. It represented the single largest tourism development in the country in 30 years. This self-contained five star luxury resort in Dubrovnik was a symbol of the growth the company has achieved in the past decade and is a testament to Goran Strok's drive and determination to constantly challenge himself and improve his business.
Also in 2004 he founded GS Hotels & Resorts to act as an umbrella parent brand for the hotel management companies Adriatic Luxury Hotels in Croatia and Wren's Hotel Group in the UK, and to represent the business platform for future growth.
...
The Hotel Bellevue is the third luxurious five-star hotel in Dubrovnik, this prestigious Mediterranean destination, operating under the hotel group Adriatic Luxury Hotels owned by Goran Strok.
At the beginning of his journey into the hotel business, Goran Strok's vision was to create a unique collection of hotels and become a leader in the hotel industry. His British-Croatian success has brought numerous national and international awards to the hotels he owns. The Dubrovnik Palace Hotel has won the "Tourism Oscar", the prestigious World Travel Awards as Croatia's Leading Hotel and Croatia's Leading SPA Resort in 2005 and 2006 and was nominated in the category of Europe's Leading Resort.
...
The upcoming period will be marked with new investments and projects boldly led by Goran Strok. At the end of 2006, adaptation started of the old part of the Hotel Excelsior known as Villa Odak, which will be turned into a luxurious boutique hotel in the next few months, aiming to highlight the rich history of this cult hotel and adding wellness and spa facilities to ensure the Excelsior's flagship position within the hotel group.
In late 2006 Goran Strok announced further plans for expanding the group and purchasing hotels in Zagreb and Split. For that reason, a new hotel brand has been created - City Luxury Hotels - which will operate under the Adriatic Luxury Hotels Group as a cluster of its luxurious city hotels, also including future projects under management contracts. The flagships of the City Luxury Hotels brand will be the Grand Hotel Bonavia in Rijeka and Sir Christopher House Hotel & Spa in Windsor.
GS Hotels & Resorts today represents a prestigious international hotel collection, with luxury hotels marked by their charm, spectacular location, unique environment, real estate value and quality. Goran and Renata Strok regard each hotel as a private house and home and empower the general manager with total autonomy to ensure that every guest experiences a sincere and personal welcome.
...
At the beginning of the 1990s Goran Strok spent a lot of effort and time in lobbying the UK Government for recognition of Croatia. During the war his family and his companies were major donators for Croatia and the main sponsor and organiser of the 1st Anniversary of Croatian Independence.
In all his many spheres of activity Goran Strok enjoys the absolute trust of the Honorary President of GS Hotels & Resorts, The Rt.
...
With Lord Taylor's help Goran Strok has made an important investment in the educational infrastructure of the Croatian town of Krapina and the Zagorje region by establishing the Izidor Strok Memorial Fund, in honour of his late father. Two courses at the Institute of English Language Education at the University of Lancaster were sponsored by the Fund, enabling established English teachers to update their skills. Goran Strok also gives special focus through the Adriatic Tourism Foundation to sponsoring young Croatian professionals and talented artists to enable them to develop their talents in Croatia and the UK, while Renata Strok sponsors Croatian war orphans as a Godmother.
...
Goran and Renata Strok have been the main sponsors of the Julian Rachlin and Friends Chamber Music Festival fo
GS Hotels & Resorts
www.gshotelsresorts.com, 3 April 2007 [cached]
The investment agreement worth €130 million was signed at the EBRD headquarters in London on 14 June 2007 by Varel Freeman, EBRD's First Vice President, Dimitris Tsitsiragos, Director of IFC's Global Manufacturing and Services Department and Goran Strok, Chairman of GSHR.
...
Goran Strok, Chairman of GS Holdings Limited, said the investments of EBRD and IFC in GS Holdings Ltd are very important for the further development of the group as well as the development of tourism in Croatia. The financing will help us to apply our experience in the hotel business in neighbouring countries and expand further in the region, he said.
Dubrovnik Croatia tours and vacations at GS Hotels & Resorts
www.wrensgroup.com, 3 Jan 2007 [cached]
Goran Strok,Chairman and Founder of GS Hotels & Resorts
...
Goran Strok is Croatian and was brought up in the former Yugoslavia and brought up in Zagreb where, after finishing High School, he studied Law at Zagreb University.Born to a father who was an army General and World War II Hero who was also in the Spanish Civil War and a mother who was, at the time, one of Croatia's very well-known painters, he inherited an enviable combination of unstoppable energy, artistic flair and a practical temperament.
Goran Strok's early career was as a successful professional racing car driver before turning to business
As a young man Goran Strok enjoyed great success in professional motor racing and won seven national titles.His competitive spirit impelled him to participate in European and world championships, racing cars in Formula, Prototype, Saloon and Rally categories.During this period, he made regular contributions on motor sport to Yugoslavian and international newspapers and also acted as a consultant, test driving new models in the automobile industry.
Between 1975 and 1978 Goran Strok was employed at one of the more successful State Trading Companies of former Yugoslavia, Velebit & Company, based in Zagreb, to concentrate on the development of foreign trade.His remit directly involved him in securing contracts valued at over USD 200 million.
...
In 1977 Goran Strok moved with his family to the UK where he worked as an independent consultant to process plant engineering and construction companies Davy McKee, Davy Corporation, Zimmer & Lurgiof Frankfurt, Thyssen of Dusseldorf, Foster Wheeler World Services in Reading and Lummus Crest in Paris, and also the UK civil construction companies Costain and Wimpey.
His personal involvement in securing projects in excess of US$ one billion built him a reputation as an exceptionally gifted businessman.It was at this time that he met Derek Markland, former MD of Davy McKee, who became his business partner for 20 years and remains a friend for life.
In the late 1980s and early 1990s Goran Strok and his partners, including Derek Markland, helped establish the first privately owned newspaper in Eastern Europe, "ZAPAD".
...
Sir Christopher Wren's House in Windsor and the Grand Hotel Bonavia in Rijeka were the first two hotels purchased by Goran Strok in 1995
...
In 1994 Goran Strok decided to change his professional direction.He made an initial move into a quality asset based business with emphasis on the hotel and resort sector.This move proved to be the birth of GS Hotels and Resorts as it is today.In the short 12 year history of the company Strok has successfully managed 16 hotels culminating in the exclusive hotel portfolio he operates today.His achievements make for impressive reading.Each and every hotel has undergone a complete refurbishment according to the high standards of luxury and the last three (Hotel Excelsior, Konavle Tourism and Hotel Kompas in Dubrovnik) are due to happen in the year 2007/08.Capital investments made nearly every year set the company apart from its competition.The 12 years strategy has resulted in an impressive growth in revenue in year one of £300,000 to over £40 million in 2006 and more than 1000 employees.
It all started when he recruited a team of highly qualified and motivated professionals and in the tumultuous year of 1995 bought the Grand Hotel Bonavia in Rijeka, the 161 room hotel.With this investment, Strok started to turn a long-held dream into reality - to contribute to the rebuilding of Croatian economy and its tourism industry.In the last twelve years he has invested more than EUR 110 million in Croatian tourism.
He was convinced that re-establishing Croatia as one of Europe's finest tourist destinations was the way forward for the country on the international scene.
Strok's enthusiasm and efforts in the Croatian tourism industry have been recognized by a number of eminent international media houses such as NBC and the Discovery Channel, who have dubbed him 'a pioneer in transforming the Croatian luxury tourism sector' in TV reports broadcast in 2005.
A Supporting Influence ...
The woman behind Goran Strok is his wife Renata who personally completes all the interior design of every hotel project undertaken
...
Goran and Renata Strok's combined creative and business talents helped them to transform Sir Christopher Wren's House in to the finest hotel in Windsor.
...
With the purchase of the Hotel Excelsior, Goran Strok initiated the process of repositioning the Dubrovnik and Croatian tourism offer, entailing the highest standards of hotel operations and becoming the benchmark for competitors.
By 2002 the company was gravitating towards two key areas, Croatia and the Thames Valley in the UK.Reluctantly Goran decided to sell two Scottish properties and plough the capital back into the continued development in Croatia.As a result, at the beginning of 2001, he founded the first Croatian management company Adriatic Luxury Hotels (ALH), which runs the hotels he owns in Croatia.
...
In 2004 after a brief, but highly successful operating year and a half, Strok took the strategic decision to sell his Indian Ocean Interests to focus his efforts on what became the pinnacle of his achievements in the hotel business - the Dubrovnik Palace Hotel, Conference Centre and Spa.In May 2004 the Dubrovnik Palace opened after an investment of EUR 45 million to national acclaim in Croatia and throughout Europe.The hotel was opened by President Mesic of Croatia in front of a VIP audience of Croatian personalities from business, politics and show business as well as international strategic partners.British Airways provided an Airbus from London Heathrow Terminal 4 for VIPs for the occasion.It represented the single largest tourism development in the country in 30 years.This self-contained five star luxury resort in Dubrovnik was a symbol of the growth the company has achieved in the past decade and is a testament to Goran Strok's drive and determination to constantly challenge himself and improve his business.
...
The Hotel Bellevue is the third luxurious five-star hotel in Dubrovnik, this prestigious Mediterranean destination, operating under the hotel group Adriatic Luxury Hotels owned by Goran Strok.
At the beginning of his journey into the hotel business, Goran Strok's vision was to create a unique collection of hotels and become a leader in the hotel industry.His British-Croatian success has brought numerous national and international awards to the hotels he owns.The Dubrovnik Palace Hotel has won the "Tourism Oscar", the prestigious World Travel Awards as Croatia's Leading Hotel and Croatia's Leading SPA Resort in 2005 and 2006 and was nominated in the category of Europe's Leading Resort.
...
The upcoming period will be marked with new investments and projects boldly led by Goran Strok.At the end of 2006, adaptation started of the old part of the Hotel Excelsior known as Villa Odak, which will be turned into a luxurious boutique hotel in the next few months, aiming to highlight the rich history of this cult hotel and adding wellness and spa facilities to ensure the Excelsior's flagship position within the hotel group.
In late 2006 Goran Strok announced further plans for expanding the group and purchasing hotels in Zagreb and Split.For that reason, a new hotel brand has been created - City Luxury Hotels - which will operate under the Adriatic Luxury Hotels Group as a cluster of its luxurious city hotels, also including future projects under management contracts.The flagships of the City Luxury Hotels brand will be the Grand Hotel Bonavia in Rijeka and Sir Christopher House Hotel & Spa in Windsor.
GS Hotels & Resorts today represents a prestigious international hotel collection, with luxury hotels marked by their charm, spectacular location, unique environment, real estate value and quality.Goran and Renata Strok regard each hotel as a private house and home and empower the general manager with total autonomy to ensure that every guest experiences a sincere and personal welcome.
...
At the beginning of the 1990s Goran Strok spent a lot of effort and time in lobbying the UK Government for recognition of Croatia.During the war his family and his companies were major donators for Croatia and the main sponsor and organiser of the 1st Anniversary of Croatian Independence.
In all his many spheres of activity Goran Strok enjoys the absolute trust of the Honorary President of GS Hotels & Resorts, The Rt.
...
With Lord Taylor's help Goran Strok has made an important investment in the educational infrastructure of the Croatian town of Krapina and the Zagorje region by establishing the Izidor Strok Memorial Fund, in honour of his late father.Two courses at the Institute of English Language Education at the University of Lancaster were sponsored by the Fund, enabling established Eng
IBLF drives the CSR and sustainability agenda with top global companies
www.iblf.org, 19 May 2008 [cached]
Marko Vojkovi, the founding president of the Croatian Business Leaders Forum and the CEO of adriatica.net Group, announced the strategy and goals of the CBLF, while Mladen Marko, member of the Management Board of ICF Group d.o.o., and Goran Strok, CEO of GS Hotels & Resorts, both Vice Presidents of the CBLF explained the objectives and the structure of the new organisation.
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