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This profile was last updated on 8/28/15  and contains information from public web pages and contributions from the ZoomInfo community.

Mr. George W. Wurtz III

Wrong George W. Wurtz III?

Board Member

Phone: (920) ***-****  HQ Phone
Email: g***@***.com
Local Address:  United States
Appvion , Inc.
825 E Wisconsin Ave
Appleton , Wisconsin 54912
United States

Company Description: Appvion creates product solutions through its development and use of coating formulations and applications. The Company produces thermal, carbonless, security,...   more

Employment History

Board Memberships and Affiliations


  • bachelor's degree , industrial arts and technology
    SUNY Oswego
93 Total References
Web References
Appvion - Board of Directors & Management Team, 28 Aug 2015 [cached]
George W. Wurtz Audit Committee
Atlas Team - Atlas Holdings Principals, Operating Partners | About Atlas Holdings LLC, 9 April 2015 [cached]
George Wurtz -Pulp, Paper, and Tissue
Mr. Wurtz is Chairman of the Board of Managers of Soundview Paper Company. Prior to his role at Soundview, Mr. Wurtz served as President and Chief Executive Officer of New WinCup Holdings, a manufacturer and distributor of single-use cups, food service containers, lids and straws. Mr. Wurtz retired from Georgia-Pacific, LLC in 2006 after serving in several executive management positions, including Executive Vice President of the Pulp & Paper Segment where he was responsible for $6 billion of sales, five divisional presidents and over 10,000 employees. Prior to joining Georgia-Pacific, LLC, Mr. Wurtz worked for James River Corporation/Fort James for 14 years and held executive management positions in operations, logistics, procurement and manufacturing planning. Mr. Wurtz is a graduate of the State University of New York, Oswego, New York.
Mr. Wurtz serves as Chairman of the Board of Mangers of Soundview Paper LLC, is an advisor to Atlas in the pulp and paper industry, and is an investor in Atlas.
George Wurtz
Soundview Paper Company - Towel and tissue products manufacturer, 1 June 2015 [cached]
Soundview Paper Company announced today that George Wurtz is retiring from his position as President and CEO of the Elmwood Park, New Jersey-based towel and tissue product manufacturer, effective September 23, 2014. Mr. Wurtz will continue to be engaged with Soundview as its Chairman and as a significant investor. He will be succeeded as President by Karl Meyers, who has served as Chief Operating Officer of Soundview's Away-From-Home Division for the past year and brings decades of experience in the pulp and paper industry to the position. Meyers and Wurtz were two of the original industry leaders who started Soundview.
"Soundview Paper was established in 2012 to recapture the greatness of a family-owned business and transform an eighty-year old company into a leading, 21st century manufacturer," Mr. Wurtz said. "We believed then that a united and safe workforce delivering high-quality products and superior customer service at a competitive price would drive that transformation and it has. I am extremely proud of how our team has positioned the company for growth and success in the years to come and have the utmost confidence in Karl's ability to lead this business in its next successful chapter."
Mr. Wurtz further indicated that Mr. Meyers has decades of hands-on experience and leadership in the Consumer Products Tissue Market of North America.
Tim Fazio, Co-Founder and Managing Partner of Atlas Holdings LLC, which owns Soundview Paper, said, "George Wurtz partnered with us to found Soundview Paper and immediately spearheaded the successful turnaround of a vital consumer products business.
From ensuring strong labor-management relations to developing an exciting array of products to meet our customers' needs, George honored the legacy of the Marcal name at every turn and set us on the right course for the future. We thank George for his contributions as President and CEO and look forward to his continued service as a member of the Soundview Board of Directors."
Relighting the sign also was a way to celebrate Soundview's efforts to rebuild the Marcal name, the brand of the company's toilet tissue, paper towels and facial products, said Soundview President and Chief Executive Officer George Wurtz.
Since purchasing financially struggling Marcal for an undisclosed sum, Soundview, part of Atlas Holdings LLC, has been stabilizing the company and positioning it for growth, Wurtz said.
It has also boosted productivity by 20 percent and sales increased 19 percent, Wurtz said.
"Karl's operating knowledge and market place experience in the Away From Home Business will be instrumental in expanding our profitable market share growth and firming up our five year strategy for this Business," said George Wurtz, President & CEO of Soundview Paper Company.
Soundview chief executive George Wurtz said: "Lower energy costs are crucial to being competitive and we are also focused on reducing the environmental impact of our products.
Soundview CEO George Wurtz said: "Lower energy costs are crucial to being competitive.
While making no promises, Soundview President and Chief Executive Officer George Wurtz III said business is good in Vermont so far.
"We've been very pleased with the initial investment," Wurtz said. "We're in conversations with the governor to look at potentially continuing to grow our converting capacity and hire more employees within the region."
Soundview formed with the acquisition nearly a year ago of Elmwood Park, N.J.-based Marcal Paper Mills LLC. Marcal-known for its 100 percent-recycled paper products such as tissues and napkins-which had entered and emerged from bankruptcy and was about to be liquidated, Wurtz said.
"We went in and looked at the (Marcal) mill, and we decided to buy the mill," Wurtz said.
It so happened that Putney Paper was a Marcal supplier, so Soundview executives visited Vermont. Wurtz recalls a September conversation that went this way: "If you're ever interested in selling, Putney Paper would be a perfect fit with our Soundview Paper business and the Marcal Mill."
"Safety has improved dramatically," Wurtz said. "It's a much safer workplace. It's a cleaner workplace."
The acquisition was a strategic move for Soundview: The company, through its continuation of the Marcal brand, already was a player in the "in-home" segment of the paper-product market.
But Wurtz said "away-from-home" products-for example, paper used in restaurants or hotels-account for about 34 percent of the business. And that's where Putney comes in, as the mill produces folded towels and napkins for the away-from-home market.
"It gave me access to 34 percent of the market," Wurtz said. "Before that, we were only doing business in one segment of the market."
It helps that the Putney mill produces a 100-percent recycled product.
"Sustainability is important," Wurtz said. "Most of the away-from-home market prefers recycled."
The mill employs 105-95 hourly employees and 10 salaried. But administrators say they can add more equipment and staff without needing to add square footage.
While there is business demand for such a move, Wurtz said the state's eventual decision on whether to assist the company is important.
"We're doing very well. We've invested money. We're looking to invest more money in the facility," Wurtz said.
"We are excited about the Putney acquisition," said George Wurtz, Soundview's CEO.
Governor Guadagno and the State of New Jersey to retain and grow hundreds of good manufacturing jobs here in New Jersey," said George Wurtz, Soundview's president and CEO.
"We plan to focus on superior customer service and product excellence by building on the quality of our people, our equipment, our papermaking skills and our core brand, Marcal®," said George Wurtz, CEO of Soundview Paper Company. "Soundview's leadership team is comprised of industry veterans with unparalleled experience in the tissue business. With the strong focus and high standards of this team, Soundview is well-positioned to transform this business, better serving our customers. Wurtz has a long successful history in the paper industry including as a former Executive Vice President of Georgia Pacific.
George W. Wurtz Audit ... [cached]
George W. Wurtz Audit Committee ?George Wurtz joined Appvion, Inc. and PDC as a director in July 2011. Mr. Wurtz is chairman of the board of Soundview Paper Company LLC, Elmwood Park, New Jersey, a position he has held since October 2014. Prior to October 2014, he served as Soundview's president and chief executive officer. Soundview is a privately-held manufacturer of virgin and recycled tissue consumer products. Mr. Wurtz is also a director of the State University of New York at Oswego (SUNY Oswego) engineering advisory board and Mohawk Fine Papers, Inc. He has served as a director of the SUNY Oswego Engineering Advisory Board since 2009 and as a director of Mohawk Fine Papers, Inc. since January 2012. From November 2006 until November 2011, Mr. Wurtz served as president and chief executive officer of New WinCup Holdings, Stone Mountain, Georgia, a privately-held manufacturer and distributor of single-use cups, food service containers, lids and straws. Mr. Wurtz retired as executive vice president of GeorgiaPacific Corporation in February 2006 after serving in several& executive management positions including president of paper, bleached board and kraft operations. Prior to joining GeorgiaPacific Corporation in October 2000, Mr. Wurtz was employed by James River Corporation/Fort James Corporation for 14 years and held executive management positions in operations, logistics, procurement and manufacturing planning. Mr. Wurtz received a bachelor's degree in industrial arts and technology from SUNY Oswego in 1978.
..., 29 Dec 2005 [cached]
0001215248 WURTZ GEORGE W 133 PEACHTREE STREET, N.E. ATLANTA GA 30303 0 1 0 0 EVP - Pulp and Paper
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