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This profile was last updated on 3/2/14  and contains information from public web pages.

Mr. George Joseph Laurer

Wrong George Joseph Laurer?

Operations Director

Phone: +44 ** **** ****  HQ Phone
GBL Wheelchair Services Ltd
Unit 12 Mount Road Industrial Estate Mount Road
Hanworth, London TW13 6AR
United Kingdom

Company Description: It was on this philosophy that GBL was established when three wheelchair users realised that this wasn't always the case, and the dream was born to do it right....   more

Employment History

Board Memberships and Affiliations

  • Founder
  • Founder
    The Authenticated UPC Registration Directory


  • B.S. , electrical engineering
    University of Maryland
146 Total References
Web References
GBL Wheelchair Warehouse, 23 Aug 2008 [cached]
Georgie Laker General Manager Originally coming from a background in Customer Services in the retail/wholesale sector and as a Project Manager for IBM.Georgie joined GBL after leaving IBM to commit more time to her basketball preparation for the Paralympic Games in Sydney 2000.Georgie has been a major player in the women's national basketball team for the past 10 years.
Wiki: Universal Product Code - upcScavenger, 2 Oct 2014 [cached]
In the end the Symbol Selection Committee chose to slightly modify, changing the font in the human readable area, the IBM proposal designed by George J. Laurer.
Around 1970, IBM at Research Triangle Park in North Carolina assigned George Laurer to develop a supermarket scanner and label. In February 1971, Heard Baumeister joined Laurer then later William Crouse joined the effort.
Laurer was given sole responsibility for inventing and creating a viable code and symbol that would satisfy all the requirements. He made several attempts based using the Delta C code invented by Crouse. Finally he devised a new code that also read distances from leading to leading and trailing to trailing edges of bars making it much less sensitive to the printer's ink spreading degradation.
A group under the direction of Art Hamburgen in Rochester, Minnesota designed and built a prototype scanner incorporating the architecture patented by Laurer.
Laurer continued his career with the UPC. He became known as the inventor of the UPC; without his persistence there might not have been an IBM proposal.
George J. Laurer's personal web site - Extensive info from the inventor of the UPC barcode.
June 06, 2006 – 06-06-06 or 666 – Superstition and the Movie Release of “The Omen” Remake on this Date, 6 June 2006 [cached]
""I quote from George J. Laurer, founder of the UPC (as above) "There is nothing sinister about this nor does it have anything to do with the Bible's "mark of the beast" (The New Testament, The Revelation, Chapter 13, paragraph 18).
UPC Database: More About UPC Codes, 25 Dec 2013 [cached]
George J. Laurer, inventor of the UPC in 1973
Bar Code History Page, 15 Mar 2006 [cached]
It was submitted by IBM and developed by George Laurer (see the history at his web site ), whose work was an outgrowth of the idea of Woodland and Silver.
George J. Laurer is the developer of UPC in 1973 and later EAN. There is a history at his site.
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