According to Gabriel Schlumberger, Disney Publishing Worldwide's director of digital creative, who worked as a layout artist and technical director at Pixar from 2000 to 2005, this practice has an even deeper purpose than making everyone feel valued.
"They threw you into a lot of different things to try and eliminate fear from the creative process," he
This meant improv classes, drawing classes, learning from people who were the best in their field--all in the interest of attaining confidence in your own artistic ideas.
"Fear is the biggest killer of creativity," Schlumberger
"In order to cultivate a strong creative environment, you need to make people comfortable in expressing their ideas."
A big part of this means not putting people into creative versus non-creative boxes.
"Whether your job was coding, or drawing, or painting, or sculpting, nobody had a monopoly on creativity," says Schlumberger