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Last Update

2007-04-21T00:00:00.000Z

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The Bee

Background Information

Employment History

Vice President Client Services
Mike Blinder

Director of Online Sales Training
Borrell Associates Inc.

Director of Internet Sales Training
Borrell Associates Inc.

Senior Vice President
The Blinder Group Inc


The Sacramento Bee


Zip2 Corporation

Web References (9 Total References)


Borrell Associates Inc. ::: People

reports.borrellassociates.com [cached]

Gordon Borrell, CEO | Kip Cassino, Vice President of Research | Bill Caudill, Director of Internet Sales Training | Randy Caviness, Executive Assistant | Peter Conti Jr., Senior Vice President | Vin Crosbie, Senior Associate | Frank Dorf, Director of Internet Sales Training | Andrew Martin, Associate | Martin Nyberg, Director of Client Development | Larry Shaw, Jr., Director of Research | Abby Sineni, Research Analyst

...
Frank Dorf, Director of Internet Sales Training: Frank has 30 years of experience in the media business.He began his career selling newspaper advertising for The Sacramento Bee, where he earned the newspaper's Salesperson of the Year award twice.Frank then went on to become Electronic Media Manager for The Bee, developing new sales programs to generate revenue from new technology platforms.
In 1997, Frank joined online directory company Zip2, where he developed local sales program for media affiliates.This program generated more than $2 million in revenue via making four-legged sales calls.
Frank joined Borrell Associates in 2006 after a five-year stint with The Blinder Group, where he was senior vice president.


Mike Blinder, Multimedia Sales Specialists: helping media companies maximize revenues through effective sales of their multimedia assets

www.mikeblinder.com [cached]

FRANK DORF, Vice President - Sacramento(917) 865-4827

...
FRANK DORFVice-President Client ServicesFrank Dorf has spent the last 20 years generating significant revenue for newspapers.In that time he has worked for both papers and vendors, giving him a unique perspective on the opportunities of multimedia products.His work with the Sacramento Bee, WorldPages and Zip2 has gained him a solid reputation for creating and managing successful revenue-generating programs.He has been a frequent speaker at newspaper conferences in both North America and Europe. [ more ]


Frank Dorf ...

deiworksite.org [cached]

Frank Dorf Frank is Director of Online Sales Training at Borrell Associates.He has 30 years of experience in the media business.He began his career selling newspaper advertising for The Sacramento Bee, where he went on to become Electronic Media Manager in charge of generating revenue from new technology platforms.Frank then joined the online directory company Zip2, where he developed a local sales program for media affiliates that generated more than $2 million in revenue.He's been training online reps for years, and the good folks at Borrell reckon that as a trainer Frank has sat in on over 5,000 actual online sales calls (and helped close the sale on any number of them).Expect very hands-on, practical help from Frank at PRDMC 2007!


Local Internet Advertising Strategies :: Borrell Associates Inc., Company

reports.borrellassociates.com [cached]

Frank Dorf, Director of Internet Sales Training


DEI Home Page -- PRDMC Attracts Headliners

deiworksite.org [cached]

Frank Dorf

...
Frank is Director of Online Sales Training at Borrell Associates.He has 30 years of experience in the media business.He began his career selling newspaper advertising for The Sacramento Bee, where he went on to become Electronic Media Manager in charge of generating revenue from new technology platforms.Frank then joined the online directory company Zip2, where he developed a local sales program for media affiliates that generated more than $2 million in revenue.He's been training online reps for years, and the good folks at Borrell reckon that as a trainer Frank has sat in on over 5,000 actual online sales calls (and helped close the sale on any number of them).Expect very hands-on, practical help from Frank at PRDMC 2007!

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