Franciscus Welirang, Director of Bogasari Flour Mills, told Reuters wheat purchases from abroad would depend partly on the level of flour imports, but the volume of shipments was likely to keep pace with growing flour consumption.
...Welirang said Bogasari, one of the world's biggest wheat importers and millers, was in a strong position as a buyer despite tight global supplies of wheat which have forced it to shop around in non-traditional markets such as Eastern Europe.
Australia remains the top supplier of wheat to Indonesia despite suffering one of its worst droughts in a century, and being forced itself to import wheat from Britain to make up for domestic shortfalls.
"Australia treats us as a priority customer," Welirang
has an agreement on branding with Australia's national wheat exporter AWB Ltd
to improve marketing of products in Indonesia which use Australian wheat.AWB
is also participating in other projects to boost the quality of wheat-based products in Indonesia.
"They supply two-thirds of our wheat.
said the goal of Bogasari
, a division of PT Indofood Sukses Makmur -- the world's biggest instant noodle maker -- was to improve the quality of its products as there was now more attention being paid to this in the Indonesian market. He
said new technology for mixing wheat had given Bogasari
more options than in the past for buying from different origins, including Ukraine, Kazakhstan, India and China which have emerged as viable alternatives to higher quality traditional suppliers.
"Due to the technology, we were able to source from anywhere," Welirang
"We are under no obligation to buy Australian wheat," he
said, adding that the company was also working with exporting agencies from the United States and Canada.