Share This Profile
Share this profile on Facebook.
Link to this profile on LinkedIn.
Tweet this profile on Twitter.
Email a link to this profile.
See other services through which you can share this profile.
This profile was last updated on 2/17/15  and contains information from public web pages and contributions from the ZoomInfo community.

Erin Schiffman Cohen

Wrong Erin Schiffman Cohen?

Director, Public Relations (Fashi...

Local Address: New York City, New York, United States
The NPD Group Inc
900 West Shore Road
Port Washington , New York 11570
United States

Company Description: The NPD Group provides global and advisory services to drive better business decisions. By combining unique data ets with unmatched industry expertise, we help our...   more

Employment History

18 Total References
Web References
Erin Cohen The ..., 5 May 2014 [cached]
Erin Cohen The NPD Group (516) 625-2203
Erin Cohen The NPD Group (516) 625 2203
"When it comes to footwear, it ..., 1 Jan 2013 [cached]
"When it comes to footwear, it is clear that not all channels are equal," said Cohen. "Depending on the consumer shopping, different touch points are critical for engaging them."
The focus on engaging consumers through their shopping priorities (i.e., 'is the store for me' to 'has the brand names I want') can differ greatly, according to the type of retail channel studied. DSW and Zappos are perceived to have the styles and brand names consumers want while Macy's and Nordstrom offer multiple categories and can draw on the desire to be a place where the consumer buys clothing (shopper priority number two).
 "Consumer priorities are the foundation of the overall shopping process, which varies widely depending on the retailer and what they have to offer the consumer," Cohen said.
Erin Cohen 516-625-2203
Erin Cohen The ..., 2 April 2014 [cached]
Erin Cohen The NPD Group (516) 625 2203
NPD Releases Shopping Activity Weekly Holiday Trends Report For The Week Ending November 3, 2012, 3 Nov 2012 [cached]
Erin Cohen 516-625-2203
Erin ..., 5 Aug 2012 [cached]
Erin Cohen 516-625-2203
Other People with the name "Cohen":
Other ZoomInfo Searches
Accelerate your business with the industry's most comprehensive profiles on business people and companies.
Find business contacts by city, industry and title. Our B2B directory has just-verified and in-depth profiles, plus the market's top tools for searching, targeting and tracking.
Atlanta | Boston | Chicago | Houston | Los Angeles | New York
Browse ZoomInfo's business people directory. Our professional profiles include verified contact information, biography, work history, affiliations and more.
Browse ZoomInfo's company directory. Our company profiles include corporate background information, detailed descriptions, and links to comprehensive employee profiles with verified contact information.