Account Executive, Arts, Culture, Media and Entertainment
NYC Department of Small Business Services
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Erike J. Mayo is an Account Executive specializing in Arts, Culture, Media and Entertainment with the Lower Manhattan Business Solutions Center.Prior to joining Seedco, Erike operated EJM Consulting and served as an entertainment entrepreneurship consultant for several small, medium and large scale entertainment organizations.Over the past six years, Erike has catalyzed organizations such as Sony RED Distributions, Philadelphia International Records, and Concrete Pictures.Prior to his consulting role, Erike was a Senior Business and Entertainment Consultant for the Wharton Small Business Development Center assisting film and music clients in creative arts small business development and financing.Erike pursued an MBA at the Wharton School of Business but received his BE in Electrical Engineering and double MS in both General and Technology Management from Stevens Institute of Technology.
Third EYE Rise and Advisortainment were founded by Erike J. Mayo.Erike worked as a consultant to many record label and film company startups, both major and independently distributed.Erike's specialty and place of "eternal bliss" is working with entrepreneurs - independent musician and filmmakers self-releasing their own products.
The Do-It Yourselfers!
Erike J. Mayo had the perseverance to make his vision a reality, but it wasn't without a WHOLE LOT of sacrifice.
Erike has uniquely strong skills in business, entertainment and small business development/entrepreneurship.
His educational attainment, professional experience and entrepreneurial journey have enabled him to acquire a unique insight understandable by only a selected few.
Erike J. Mayo is a native of New York, N.Y. Erike received his Bachelor of Engineering degree from Stevens Institute of Technology in Hoboken, N.J where he majored in Electrical Engineering.He went on to receive a double Masters of Science degree in both General Management and Technology Management.Upon graduation, Erike entered the professional arena and worked at Merck & Co.
Inc. in West Point, PA as an industrial engineer.
Wanting to explore entrepreneurship in theory and practice, Erike left Merck to pursue a Masters of Business Admin. at The Wharton School at The University of Pennsylvania.In 1999, Erike began pursuing his MBA with a double major in Finance and Entrepreneurship.Erike was then hired by the Wharton Small Business Development Center (SBDC) as a Senior Business & Entertainment Consultant.As a consultant, Erike worked with general small business and entertainment clients on the planning, start-up, development and management of their small business operation.
In addition, Erike taught various small business workshops and seminars on topics such as business plan development, small business finance, and marketing.
While at the Wharton SBDC, Erike received his Certification in Small Business Management in both Small Business Finance and Financial Management.
Overwhelmed with clients, Erike launched his own independent entertainment consulting firm.
Targeting small and mid-size film and music entertainment companies, Erike assisted clients with or without a major distribution contract.
Several small start-up record labels in Philadelphia brought Erike aboard to serve as a consultant including Pure Quality Records, Freddy Fire Records, and In Motion Records.
Erike later advanced to larger labels performing finance and operations consulting for a Sony RED Distributed label, and a position as Project Coordinator - Finance and Royalties for Philadelphia International Records under world renowned music moguls Kenny Gamble & Leon Huff.
Erike then switched to film and served as a Business and Strategy Consultant for Concrete Pictures.Erike had an opportunity to return to the New York area by working with NYC Business Solutions and SEEDCO (Structured Employment Economic Development Corporation).Erike served as Account Executive, specializing in Arts, Culture, Media and Entertainment with the Lower Manhattan Business Solutions Center.His role was to provide small business technical assistance to both for-profit and non-profit arts and entertainment organizations.
By assisting small, medium and large scale arts and entertainment organizations in the startup of a new, or the operation of an existing for profit business or non profit organization, Erike empowered entrepreneurs in strategizing, planning and implementing traditional entrepreneurial concepts and tools, as applied to the often difficult segments of the arts and entertainment.
Erike served as that motivating one stop resource entrepreneurs use when their arts and entertainment focus intersects entrepreneurial pursuits.
Alone, Erike helped start and fund over $750,000 to Lower Manhattan arts and entertainment organizations.
Erike J. Mayo is fast becoming one of the most recognized experts in Entertainment Entrepreneurship.
Leveraging ten years as a music industry consultant and seven years as an entertainment small business development consultant, Erike has made it possible for entrepreneurs, non-profit and for profit organizations to pursue their entertainment projects and aspirations from a position of ownership.
Using his hands on experience in developing, supporting, marketing, and distributing small business and entertainment projects, Erike's advanced entrepreneurial strategies enable unsigned music artists and aspiring film professionals to be entrepreneurial in a competitive entertainment environment.
Erike is a high demand consultant and charismatic speaker on entertainment entrepreneurship, leaving clients and audiences alike motivated and energized into action.
Having serviced small-, medium- and large-scale businesses, independent and major distributed film and music clients, Erike's has extensive knowledge on leveraging entrepreneurial approaches, most notably small business strategies.
Currently, Erike is a full time entrepreneur working to expand his entrepreneurial ventures Third EYE Rise Consulting and Third EYE Rise Foundation For Entertainment-Based Community Economic Development.
Erike is an active member of the National Academy of Recording Arts and Sciences - NY & Philadelphia Chapter Recording Academy and IFC East.
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