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This profile was last updated on 10/7/15  and contains information from public web pages and contributions from the ZoomInfo community.

First Vice President of Marketing...

Phone: (781) ***-****  
Email: e***@***.com
Needham Bank
1063 Great Plain Ave.
Needham , Massachusetts 02494
United States

Company Description: Welcome to Needham Bank, the evolution of community banking. Much has changed since May 9, 1892 when we opened our doors in a room at the corner of Chestnut Street...   more

Employment History

  • Senior Vice President
    Needham Bank
  • Chief Marketing Officer
    CIBC World Markets Corp
  • Vice President, Marketing and Communications
    CIBC World Markets Corp
  • Community Banking Advocate
  • First Vice President of Marketing and Retail Sales
  • Managing Partner
    Caber Partners
  • Managing Director
    Caber Partners

Board Memberships and Affiliations


  • Hebron Academy
  • bachelor of science degree , business
    Skidmore College
36 Total References
Web References
Needham Bank Adds Book-a-Banker Feature to Website | TimeTrade, 27 July 2014 [cached]
"We're a 1.2 billion unapologetic quintessential community bank," says Eric Morse, first vice president of marketing and retail sales at Needham Bank. "We are trying to be very competitive and technology plays an enormous role in that."
So far, the community bank has made 12 in-branch bankers available for bookings through the software.
"We are in the early stages of it," says Morse. "It's so logical.
CIBC World Markets | Company Info, 23 Sept 2002 [cached]
NEW YORK, September 23, 2002 - CIBC announced today that Eric R. Morse, CIBC World Markets Vice President of Marketing and Communications, U.S. Region, has been given additional responsibility as Chief Marketing Officer for CIBC World Markets.
In his new position, Morse will report directly to Robert Waite, Senior Vice President, Corporate Communications, CIBC.
In January of 2000, Morse was appointed to head U.S. marketing operations for CIBC World Markets.Prior to that, he served in a similar capacity for CIBC Oppenheimer for two years.
"In a relatively short time, Eric has had a significant impact on our branding effort in the U.S., and we're confident he will do the same in Canada and in Europe," said Waite.
David Kassie, chairman and chief executive officer of CIBC World Markets and vice-chairman of CIBC, said Morse will provide regular updates to the firm's Management Committee on the progress being made in building a global brand.
"Eric has been charged with, among other things, the responsibility to further develop the CIBC World Markets brand through a global marketing strategy, to introduce consistent brand graphics for all of our activities, and to coordinate all regional marketing activities so as to place us in a better position to leverage our considerable annual spend in this area," said Kassie.
Before joining CIBC World Markets, Morse was a managing partner of the Caber Group from 1994 to 1998, a management-consulting group, where he advised several financial institutions on marketing and branding strategy.From 1990 to 1994 he was Senior Vice President and Corporate Marketing Director for Fleet Financial Group.Morse also has deep experience in advertising and branding, having worked in senior management at Arnold Advertising in Boston in the late 1980s.
Morse, who holds a bachelors degree in business from Skidmore College in New York, is a member of the Securities Industry Association's national sales and marketing committee.He is a member of CIBC World Market's Miracle Day Committee.
Morse is also president of the A.C. Ratshesky Foundation and a member of the Wellesley (Mass.) Country Club Board of Governors.He is also a member of the Annisquam Yacht Club and the Associated Grantmakers of Massachusetts.
A resident of Wellesley, MA, Morse and his wife, Wendy, have three children.
Challenge Unlimited at Ironstone Farm, 1 Dec 2001 [cached]
We are thrilled with the results this year, and we look forward to continued growth in the years ahead," said Eric Morse, Chief Marketing Officer at CIBC World Markets.
Needham Bank Offers New Level of Banking Convenience to Customers | Timetrade Australia, 14 Jan 2014 [cached]
"We've spent more than 100 years building an organization dedicated to serving our customers, and the community," said Eric Morse, Needham Bank's First Vice President of Marketing and Retail Sales. "We're very excited to be giving our customers access to the same innovative technology used by some of the "big banks" - but at a much more personal level at their local community bank."
Since opening its doors, Needham Bank - which serves Needham, Dedham, Medfield, Westwood, Wellesley, Dover and Sherborn, has recognized local banking as an integral part of long-term community growth. It's committed to understanding and meeting customer needs - which include more personalized customer experiences, cutting edge banking technology, and faster customer service.
"We look for every opportunity to make banking as convenient as possible for our customers," said Morse.
Needham Bank recently ..., 24 Feb 2013 [cached]
Needham Bank recently announced that Eric R. Morse of Dover has been named first vice president of marketing and retail sales.
In this role, Morse is responsible for all of the bank's marketing activities, including community involvement, public relations, charitable giving, advertising, web/social media initiatives, business development and branch administration.
Morse joins Needham Bank with 20 years of experience in the banking industry. Prior to Needham Bank, he was a managing partner with Caber Partners, a Boston-based financial services management consulting practice.
Morse graduated from Hebron Academy in Maine and received his bachelor of science degree in business from Skidmore College in Saratoga, N.Y.
Originally from Brookline, he serves as treasurer of the A.C. Ratshesky Foundation in Boston, is a former governor of Wellesley Country Club and former vice chairman of the board of trustees at Hebron Academy.
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