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This profile was last updated on 12/24/14  and contains information from public web pages and contributions from the ZoomInfo community.

Elena A. Sotomayor

Wrong Elena A. Sotomayor?

Experiential Marketing | Executiv...

Cárdenas Marketing Network , Inc.
1459 W. Hubbard St.
Chicago , Illinois 60642
United States

Company Description: CMN is one of the leading multicultural event marketing and sponsorship agencies in the U.S. Headed by Chicago entrepreneur Henry Cardenas, CMN produces over 700...   more
Background

Employment History

Education

  • MBA
    Columbia College
  • Bachelor's Degree
    Columbia College
  • Columbia College Chicago
45 Total References
Web References
Cardenas Marketing Network, Inc.
www.cmnevents.com, 19 April 2012 [cached]
Elena Sotomayor Cardenas Marketing Network, Inc.
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Elena Sotomayor
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About Elena Sotomayor
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Elena Sotomayor
Executive Vice President, Marketing and Sales Cardenas Marketing Network, Inc.
Having set aside a promising acting career that drew outstanding reviews for her on-stage work, Elena Sotomayor switched course having realized that the world of business, and later, experiential marketing, drew the best from her. In a short decade she has gone from fledgling business entrepreneur to one of the nation's most successful Latina event marketing executives.
A native of Bogota, Colombia, Sotomayor arrived in the U.S. at a young age and quickly adapted to her new surroundings. "I owe everything to the fact that my mom opened my mind to the world - a new world of language and culture," Sotomayor told Crain's Chicago Business in an interview.
Upon graduating from Columbia College Chicago, Sotomayor began her marketing career as National Sales Director for Cardenas Fernandez & Associates (CFA), a live entertainment and sponsorship firm. Now, overseeing the marketing and sales departments as Executive Vice President at CMN, sales have grown at dramatic rates and the agency stands among the elite multicultural event marketing companies in the nation with clients including Anheuser-Busch, Wm. Wrigley Jr. Company, H&R Block, Diageo, among others.
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Under the guidance of Sotomayor, CMN's event marketing campaigns were rewarded with several accolades, including the 2011 Inaugural Billboard Marketing Award for Best Tour Campaign ("Vive Tu Musica with 5 Gum), Event Marketer's "It Agency List" (2009, 2010), Crain's Chicago Business' "Fast 50" (2008, 2010, 2011), and a 2010 Ex Award for Futbol Kings, which supported Budweiser's sponsorship of the 2010 FIFA World Cup.
Sotomayor was named to Crain's Chicago Businesses' "40 Under 40" list in 2008.
But Sotomayor was never just a businesswoman. No stranger to the arts and entertainment scene, the multitalented Sotomayor has stretched her own artistic muscle as dancer, model and actress. In 1999, she was cast in the popular theatrical production, "Latinologues," displaying her versatility by portraying various characters during the play's three-year run. The play was performed nationwide and garnered national and international acclaim.
Sotomayor holds a MBA in Entertainment, Management & the Arts from Columbia College and resides in Chicago.
The Chicago Tribune's Alexia Elejalde-Ruiz once wrote, "[Sotomayor] is the kind of person who is always doing, always working, always strategizing at a pace sure to make the rest of us mortals ashamed of our indolence.
Elena ...
www.cmnevents.com, 18 Aug 2014 [cached]
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www.cmnevents.com, 18 Aug 2014 [cached]
Elena Sotomayor
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Elena Sotomayor
VP Event Marketing & Business Development
Elena Sotomayor's decade's worth of leadership experience in the experiential marketing field, grass roots, and event marketing including multicultural and promotional, paired with her endless drive for providing unparalleled service to clients, has positioned her as a highly-respected figure in the entertainment and experiential marketing space.
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"We're always encouraged by these wonderful recognitions, it drives us to create bigger and more impactful campaigns," says Sotomayor. "The most important goal for us is to deliver the best possible results for our clients. We now have a digital marketing division that will complement our current capabilities and allow us to offer clients even more customizable platforms. We're extremely excited for what lies ahead at CMN."
Sotomayor, who was born in Colombia and raised in Chicago, earned both her Bachelor's Degree and MBA from Columbia College in Chicago. She was named to Crain's Chicago Business' "40 Under 40" list in 2008. The Chicago Tribune's Alexia Elejalde-Ruiz once wrote, "[Sotomayor] is the kind of person who is always doing, always working, always strategizing at a pace sure to make the rest of us mortals ashamed of our indolence."
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Elena Sotomayor
Elena ...
www.cmnevents.com, 18 Aug 2014 [cached]
Elena Sotomayor
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For sponsorship opportunities, contact Henry Cardenas or Elena Sotomayor or call (312) 492-6424.
Multicultural Marketing | Total Market Approach | CMN
www.cmnevents.com, 18 Aug 2014 [cached]
Elena Sotomayor
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Elena Sotomayor
Corporate Responsibility
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