A family-owned company with a 47-year history, we are still headed by our founder Eduardo Belmont.
Today our network of Beauty Advisors numbers almost a million.
In 1967, Eduardo Belmont
had a dream to bring the luxurious beauty products of France to the women of his
also wanted to find a way for the women of his
country to be financially independent.
concept was to combine beauty and entrepreneurship.
At the time in Latin America, however, this was a tremendous undertaking with complex economic risks.
This didn't stop Eduardo
, who was certain his
idea would be a success.
knew the idea could be life-changing - for him and for everyone involved.
and the Belmont family worked together.
Overcoming enormous political and social obstacles, they pioneered a beauty innovation that thrived, then spread quickly to several countries.
The dream was real.
Forty-seven years later, Belcorp
continues to flourish as a family-owned company, led by Eduardo Belmont
Eduardo Belmont is founder and CEO of Belcorp, a multibrand corporation that employs over 8,000 people across 15 countries of the Americas.
operates through a direct sales model with a network of over 650,000 women who offer its products in the region.
In 2009 Mr Belmont became a member of the PSLF, an initiative of the World Bank Group's Gender Action Plan comprising companies committed to the economic empowerment of women.
Member of the DSA since 2009, Mr Belmont also serves as member of the board of Interbank, Peru's fourth largest financial institution.
Mr Belmont holds a degree in business administration from the University of North Carolina as well as former studies in Harvard Business School and Wharton School of Business.