RALEIGH - Donald W. Fish, a veteran marketing executive, is the new Executive Director of the North Carolina Sports Hall of Fame.
Fish served as Senior Vice President of Marketing for Liggett Group, Inc.
He was also owner and president of Tri-Pro, Inc., a sales and marketing consulting firm that specialized in executive recruiting.
succeeds Reese Edwards who served for 10 years as Executive Director of the North Carolina Sports Hall of Fame.
"We are extremely fortunate that Don Fish
came to our attention after Reese decided that he no longer wished to continue as our executive director," said Wilt Browning, President of the Hall of Fame board.
As Senior Vice President of the Liggett Group, Fish was responsible for managing marketing programs, graphic services and direct marketing in the tobacco, sports and entertainment businesses.
He played a key role in the company's diversification that created Impel, a Liggett subsidiary that primarily marketed sports trading cards and accessories.
Fish played high school sports at Northern Durham and was selected to the 1957 All-State basketball team that played in the East-West game which was coached by Hall of Fame member, the late Coach Simon Terrell.
He graduated from Louisburg College in 1960, where he was team Captain and All Conference on the schools basketball team, and has credits in accounting and education courses from the University of North Carolina.
served as an official in high school and college sports for seventeen (17) years.
He is a member of the Louisburg College Board of Trustees, the Raleigh Downtown Lions Club, the Raleigh Elks Club, and the UNC RAMS Club.