Share This Profile
Share this profile on Facebook.
Link to this profile on LinkedIn.
Tweet this profile on Twitter.
Email a link to this profile.
See other services through which you can share this profile.
This profile was last updated on 5/25/12  and contains information from public web pages.

Stylist

Diddy
 
Background

Employment History

  • Personal Stylist
    Diddy
  • DiddyBlips
8 Total References
Web References
Derek Roche, Stylist to ...
poorhomey.tumblr.com, 25 May 2012 [cached]
Derek Roche, Stylist to Diddy
...
Derek Roche, Stylist to Diddy
Fab Glance Nashville: July 2010
www.fabglancenashville.com, 1 July 2010 [cached]
Below is the behind-the-scenes info featuring Diddy's personal stylist, Derek Roche. The video give you a true idea of what it takes to get one image. I love it! Quiet Storm // Derek Roche from Arcade44.tv on Vimeo.
Quiet Storm // Derek Roche ...
lupefiascoblips.dailyradar.com, 27 Oct 2009 [cached]
Quiet Storm // Derek Roche (video) *NEW* Westwood - P Diddy reveals his rea...
These renowned experts include ...
thesyceagency.ning.com [cached]
These renowned experts include mixologist, Elayne Duke; international music heavyweights, DJ Jeffery Tonnesen and DJ Kiss; Diddy's personal stylist, Derek Roche; his personal chef, Jourdan Atkinson; and celebrity event planner, Jeffrey Best.
As a stylist to one of ...
www.stylebermuda.com, 18 Oct 2007 [cached]
As a stylist to one of the most famous entertainment moguls on the planet, Derek Roche's job is a wild ride filled with chaotic stories and never a dull moment. The entertainment mogul Diddy is a man who is known for his style, and with the help of his stylist he always manages to look fantastic. Before taking the job as Diddy's stylist, Derek had never traveled outside the United States and now he has traveled the world and met some of the most sought after celebrities on the planet. Despite his connections in the industry through his ever fascinating job he remains the same southern boy who dreamed of making it big in the big apple.
The Sean John offices are located just a few blocks from Times Square in the city of Manhattan; this is where I spent my day shadowing Derek. He emerges from the silver elevator doors to welcome me to Sean John wearing a black newsboy hat, a robot t-shirt, black skinny jeans and "limited edition" silver metallic converse sneakers. He greets me with a thick southern drawl and wastes no time telling me that he grew up in North Carolina. As he takes me up to the sixth floor, the executive's floor where Diddy's office is located, he swiftly expresses that Diddy is out of the office on business today. The team that daily surrounds him is regrouping after a hectic schedule due to the Oprah show taping the day before in Chicago.
Derek's large office has a huge jar of green candy canes and two vases of almost dead white flowers on his desk. He sits down in his chair, perches one leg up on the cushion and swivels. There are a few scattered Louis Vuitton suitcases and trunks along with a rack of clothing next to his desk that is for "Diddy's everyday use. Derek is smart, confident and extremely charming - he winks at me while he fiddles with his blackberry. "I hate blackberry's" he says in his charismatic southern drawl.
Working for Diddy is a twenty-four hour job, Derek explains "he is very hands on with everything that he does, because I travel and work with him on a daily basis I want to do a good job. He pauses and looks at me, "you have to give three-hundred percent, because one-hundred percent don't cut it these days."
With past internships with Patricia Field and at Vibe magazine, jobs working production at Ralph Lauren, and as an editor at both Cargo and Vibe magazines, Derek says he "developed a strong work ethic in order to survive within this industry. He finally got his big break when he was referred to "style Puffy. After four grueling interviews, Derek made the cut. Being Diddy's stylist is both an exciting yet extremely difficult round the clock job, one that has many perks aside from traveling and meeting famous celebrities.
"The best part of working for Diddy is being apart of pop culture," Derek says as he looks up at me from typing on his blackberry. "Working for him is all about the experience. Sometimes I get lost in it and I don't realize who Puffy is, then when I see him perform, like when I was literally on the stage at the Princess Diana memorial concert, you realize - wow - I'm working for a mogul. Derek pauses and swivels in his chair, "I work for someone who has such a large voice in the world, when he speaks people listen."
...
Derek becomes animated, flailing his hands around as he explains intricate details of a hot pink python headboard that caught his eye. Working for Diddy is not always Cavalli yacht tours and being onstage at the Princess Diana concert, it is strenuous work.
According to Derek the most difficult part of being a stylist is "working against the clock or call time and not getting the samples you want. Derek sighs and looks at me, with his thick southern accent he drawls "that's our mojo. Alongside the rest of Diddy's numerous employees Derek's job stands out, he is the man who helps dress the mogul.
...
Derek begins to explain "like if he's on a plane he's wearing a leisure suit, if he is in a meeting he's wearing a suit, tie and cuff links the whole bit. It's all about being appropriate."
All of the clothes and accessories that Derek pulls for his boss's approval are then sent to "the closet. It's like most fashion closets at any magazine, but the difference is this closet is for Diddy's personal use only. The closet is an array of designer shoes, hats, sunglasses, shirts, jackets, pants, sweaters and ties all located in one room. The room that holds all of these designer clothes is right next to Derek's office on the sixth floor of Sean John just feet away from Diddy's office. Derek holds up a long gorgeous fur coat, "I love this" he says as he runs his hand up and down the fur.
As I am getting ready to leave this fantasyland I ask Derek what his future plans include, he can't be Diddy's stylist forever. He smiles, you know the smile of a daydream, and says "I think I want to venture into film and television, doing costume design. Then with his southern drawl discloses "my brother and I are trying to open a store in North Carolina, like our own t-shirt designs and denim boutique. But for now, he has conquered the big apple and is known as the man who dresses the mogul. Derek Roche has one of the most sought after jobs in the fashion industry and he's just getting started.
...
I can say I knew Derek when.
Other People with the name "Roche":
Other ZoomInfo Searches
Accelerate your business with the industry's most comprehensive profiles on business people and companies.
Find business contacts by city, industry and title. Our B2B directory has just-verified and in-depth profiles, plus the market's top tools for searching, targeting and tracking.
Atlanta | Boston | Chicago | Houston | Los Angeles | New York
Browse ZoomInfo's business people directory. Our professional profiles include verified contact information, biography, work history, affiliations and more.
Browse ZoomInfo's company directory. Our company profiles include corporate background information, detailed descriptions, and links to comprehensive employee profiles with verified contact information.
zirhbt201304