Dennis Ford, Founder & CEO
is an entrepreneur, author, and thought leader who is an expert in sales, marketing, and business development.
has spent most of his
career launching new companies and developing a market for nascent game-changing technologies.
has distinct value in understanding the world of global alternative investors and how that relates to high-growth early stage technologies.
Dennis's expertise encompasses using database subscription services to create business solutions and using the Internet to create an interactive dialogue between buyers and sellers.
is a big proponent of using profiling and matching technology to find that all-important business fit in the marketing and selling process.
is the author of The Peddler's Prerogative and The Fund Manager's Marketing Manifesto, two well-received sales and marketing books.
is currently working on his
next book entitled Fundraising in the Life Science Arena.
As CEO, Dennis changed this by introducing a marketing process that was investor focused: managers contact investors who have an interest in their type of fund.
understood that fund marketers could improve their success rate if they marketed to active investors with a current interest in their type of fund.
expanded BHA's reach, attracting clients in the Americas, Europe, the Middle East, and Asia and investors in more than 200 countries.