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2016-02-23T00:00:00.000Z

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Wrong Dell Jackson?

Dell Jackson

Account Director

Beaman Incorporated

Direct Phone: (312) ***-**** ext. **       

Email: d***@***.com

Beaman Incorporated

401 N. Michigan, Suite 1300

Chicago, Illinois 60611

United States

Company Description

The firm specializes in media relations, corporate communications and community outreach, on a local and national level. Our service offering includes: Brand creation awareness and management Creative services Custom publishing Event planning Me ... more

Find other employees at this company (154)

Background Information

Employment History

Vice President , Associate Public Relations Director
Creative Agency

Vice President, Associate Public Relations Director
MGH Inc

Education

bachelor of science degree

Towson University

Web References (10 Total References)


Chicago Public Relations Firm | Communications & PR Agency | Chicago Public Relations Company | Multicultural Advertising | African American PR Firm | Media Relations | Creative Agency | Digital Media| Beaman, Inc - Team - Dell Jackson

www.beamaninc.com [cached]

DELL JACKSON Chicago Public Relations Firm | Communications & PR Agency | Chicago Public Relations Company | Multicultural Advertising | African American PR Firm | Media Relations | Creative Agency | Digital Media| Beaman, Inc - Team - Dell Jackson about beaman | clients | portfolio | team | community | contact us Beaman, Inc

Dell Jackson is an account director with Beaman Incorporated and is based in Baltimore, M.D. He is a seasoned professional with more than 11 years of integrated communications experience that he utilizes in leading projects for A. C. Nielsen, the Illinois Bureau of Tourism and the Martin Luther King Jr. Memorial Foundation.
During his career, Jackson has developed and executed media relations, integrated marketing, brand awareness, issue management, crisis communication, event management, public education and grassroots outreach programs for a variety of clients, including The Coca-Cola Company, Central Intercollegiate Athletic Association, National Black MBA Association and BP.
Jackson recognizes the importance of relationship building and media relevancy. He's a demonstrated public relations practitioner whose portfolio is decorated with award-winning campaigns that consistently delivered measurable results. Jackson is a consummate professional whose strong attention to detail and capacity for strategic thinking has well-positioned him on a number of high profile brands, including Weight Watchers International , Papa John's Pizza, Utz Quality Foods, Pfizer and Downtown Locker Room (DTLR).
Jackson earned his bachelor of science degree from Towson University.
...
DELL JACKSON


Beaman, Inc - Team - Dell Jackson

www.beamanincorporated.com [cached]

DELL JACKSON Beaman, Inc - Team - Dell Jackson about beaman | clients | portfolio | team | community | contact us Beaman, Inc

Dell Jackson is an account director with Beaman Incorporated and is based in Baltimore, M.D. He is a seasoned professional with more than 11 years of integrated communications experience that he utilizes in leading projects for A. C. Nielsen, the Illinois Bureau of Tourism and the Martin Luther King Jr. Memorial Foundation.
During his career, Jackson has developed and executed media relations, integrated marketing, brand awareness, issue management, crisis communication, event management, public education and grassroots outreach programs for a variety of clients, including The Coca-Cola Company, Central Intercollegiate Athletic Association, National Black MBA Association and BP.
Jackson recognizes the importance of relationship building and media relevancy. He's a demonstrated public relations practitioner whose portfolio is decorated with award-winning campaigns that consistently delivered measurable results. Jackson is a consummate professional whose strong attention to detail and capacity for strategic thinking has well-positioned him on a number of high profile brands, including Weight Watchers International , Papa John's Pizza, Utz Quality Foods, Pfizer and Downtown Locker Room (DTLR).
Jackson earned his bachelor of science degree from Towson University.
...
DELL JACKSON


Baltimore City Chamber of Commerce

www.baltimorecitychamber.com [cached]

Dell Jackson Account Director E-mail: djackson@beaminc.com


Biz360 Media Coverage

www.enterprise360.com [cached]

Distributing a blanket correction statement to the media was not an option, says Dell Jackson, VP, associate PR director for MGH, because it would have likely reached markets that had not run the story in the first place.

Instead, MGH, which has used VMS' InSight for the past year, used the product to pinpoint the exact outlets that had run the story, as well as the exact time it had been aired or published. This allowed MGH to distribute a correction to the appropriate people in real time.
While Jackson acknowledges the issue wasn't a crisis for Weight Watchers, he says measurement did help to thoroughly distribute the correct information, which was vital to the company.


Biz360 - Articles

www.enterprise360.com [cached]

Distributing a blanket correction statement to the media was not an option, says Dell Jackson, VP, associate PR director for MGH, because it would have likely reached markets that had not run the story in the first place.

Instead, MGH, which has used VMS' InSight for the past year, used the product to pinpoint the exact outlets that had run the story, as well as the exact time it had been aired or published.This allowed MGH to distribute a correction to the appropriate people in real time.
While Jackson acknowledges the issue wasn't a crisis for Weight Watchers, he says measurement did help to thoroughly distribute the correct information, which was vital to the company.

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