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2016-03-24T00:00:00.000Z

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Company Description

We are Bobbi, Dori and Amy. Our company, O. Positive, Inc. is a women-owned and operated business with over 30 years of experience. Our customers include book publishers,museum gift shops, associations, hotels, non-profits, foundations, advertising agenci ... more

Find other employees at this company (10)

Background Information

Employment History

Director

Hungry Man Inc

Web References (44 Total References)


For the last 15 years, the ...

adage.com [cached]

For the last 15 years, the spots had been directed by David Shane of O Positive and continued to hilariously riff off current sports events, including the Chicago Cubs' curse-ending World Series win.

"To me this was always a writer's campaign," said Mr. Shane.
...
"I started doing these around the time Ted Royer [now chief creative officer at Droga5 N.Y.] and Jeff Bitsack [now a director at Caviar] took over the campaign as the main creatives," Mr. Shane continued. "Ted once joked that it was liked taking over on the 7th season of 'Mash.' Little did we know there'd be over fifteen more years."
As for his favorites, Mr. Shane said, "I was a fan of the ones that were what I guess I'd call smartly stupid -- kind of absurdist but done dryly. My personal favorites may have more to do with my own sentimentality. I'm super fond of the one where the crocodile hunter wrestles the Florida Gator to the ground outside an elevator bank. He was exactly the same guy off screen as on -- a big kid."
Mr. Shane, who's known for his skills in working with talent, had plenty to juggle on the "SportsCenter" set. "One of the weird things about doing them is you never really know if the athlete can pull off the acting requirements of the script," he said.


The Mill

www.themill.com [cached]

AMV had a fantastic night picking up 'Agency of the Year' and scooping up an unprecedented number of awards with an incredible 36 arrows , including their collaboration with O'Positive's David Shane and The Mill on Curry's PC World 'Spare the Act: Laptop' which was awarded 5 golds and 4 silvers as well as the coveted 'Commercial of the Year.'


In this Super Bowl :60 titled ...

www.shootonline.com [cached]

In this Super Bowl :60 titled "Bounty of Earth" for Avocados From Mexico--directed by David Shane of O Positive for agency GSD&M--we are thrust into an interplanetary museum where an alien tour guide leads a bunch of other aliens through an exhibit about Earth.

...
David Shane


This offbeat spot--which gives a new ...

www.shootonline.com [cached]

This offbeat spot--which gives a new meaning to male bonding--was directed by David Shane of O Positive for agency Fallon.

...
David Shane


glossy

glossyinc.com [cached]

Great work from SS+K for HBO Go, directed by O Positive's David Shane.

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