This profile was last updated on 12/13/12
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David G. KingWrong David G. King?Executive Vice President
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Company Description: Fulcrum has one mission: To help our clients increase and maximize the return on their marketing investments through the integrated application of technology,...
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Background
Employment History
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Executive Vice President In Charge of CRM Solutions
Fulcrum Analytics Inc
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Chief Executive Officer
Fulcrum Analytics Inc
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Field Officer
Fulcrum (UK)
Education
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B.A.
Wake Forest University
35 Total References
Web References
Fulcrum's Team of Experienced Relationship & Database Marketers
www.fulcrum-mktg.com, 13 Dec 2012 [cached]David King, Executive Vice President
David King, CEO of Fulcrum
David King is Executive Vice President in charge of Fulcrum's CRM solutions, and served as the company's CEO from 2002 through 2011.
He has worked in the database marketing sector for fifteen years.David oversees product development and marketing for our CRM solutions and is a frequent speaker in industry events and contributor to thought-leadership articles.
In addition to his management role, David is also engaged in key client relationships.
David joined Fulcrum from KnowledgeBase Marketing, where he developed and managed their technical consulting and data warehousing groups.
David holds a B.A. from Wake Forest University.
www.fulcrum-mktg.com, 13 Dec 2012 [cached]
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www.dmnews.com, 1 Dec 2012 [cached]
www.fulcrum-mktg.com, 7 May 2012 [cached]
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Fulcrum to Host Webinar Featuring Independent Research Firm | Fulcrum
www.fulcrum-mktg.com, 12 Oct 2011 [cached]"Unlocking the 5 Key Strategies for Excellence in Cross-Channel Marketing" will feature expert advice and overview from Forrester Senior Analyst Fatemeh Khatibloo, plus client examples from data-driven marketing expert David King, Fulcrum executive vice president.
www.fulcrum-mktg.com, 12 Oct 2011 [cached]
Fulcrum Launches FulcrumUnity Cross-Channel Marketing | Fulcrum
www.fulcrum-mktg.com, 19 Sept 2011 [cached]"Too many marketers find it difficult to improve marketing performance because they need to manage a patchwork of channel-specific campaign tools and vendors," said David King, executive vice president of Fulcrum.
www.fulcrum-mktg.com, 19 Sept 2011 [cached]
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