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2016-11-30T00:00:00.000Z

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Wrong David Aaker?

Dr. David A. Aaker

Vice Chairman

Prophet Inc

Direct Phone: (415) ***-****       

Email: d***@***.com

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Prophet Inc

150 Spear St Ste 1500

San Francisco, California 94105

United States

Company Description

Prophet is a strategic brand and marketing consultancy with offices around the world. It helps companies win by delivering inspired and actionable ideas. Prophet has worked with leading brands such as BMW, Cisco, GE, Johnson & Johnson, McDonald's, and Zur ... more

Find other employees at this company (461)

Background Information

Employment History

//www.brandquarterly.com/

Author

Brand Farm Inc

Affiliations

Professor Emeritus
Haas School of Business

Guild Member
The Silicon Guild

Board Member
California Casualty

Professor Emeritus
Berkeley

Executive Advisor
Dentsu Inc.

Board Member
Contra-Costa Food Bank

Board of Advisors and Visiting Professor of Business Administration
Darden

Vice Chairman
Alexander Street Press

Advisory Board Member
Vivaldi Partners

Advisory Board Member
VP Group

Professor Emeritus
Kantola Productions LLC

Board Member
Food Bank of Contra Costa and Solano

Advisory Board Member
CMO Conference Center Address

Vice Chairman of Prophet, Professor Emeritus of Marketing Strategy
Stanford University

Fellow of the World Economic Forum
Davos

Fellow
World Economic Forum

Board Member
Emerald

Board Member
Emerald Group Publishing Limited

Vice Chairman
BerkeleyHaas School of Business

Vice Chairman
Wall Street Journal

Education

Marketing

Haas School of Business

B.S.

Management

MIT Sloan School of Management

B.S. degree

Massachusetts Institute of Technology

BS

MIT

M.A.

statistics

Stanford University

MS

Stanford

Ph.D.

Stanford

PhD

business administration

Stanford University

SB

Management

MIT Sloan School of Management

Web References (115 Total References)


Who We Are | Silicon Guild | Convening Thought Leadership in the New Economy

www.siliconguild.com [cached]

David Aaker

A recognized authority on brands, David Aaker is Vice Chairman of Prophet and consults exclusively for Prophet clients. He is the creator of the Aaker Modelâ„¢ and has published more than 100 articles and 15 books.


David Aaker - Speaker Profile

www.keynotespeakers.com [cached]

DAVID AAKER

THIS SPEAKER'S SET FEE PLACES HIM/HER WITHIN THE RANGE OF:
...
David Aaker, Ph.D., Vice Chairman of Prophet and the creator of the Aaker Modelâ„¢, has published more than 100 articles and 12 books, including Managing Brand Equity, Building Strong Brands, Developing Business Strategies, Brand Leadership, Strategic Market Management, (8th Edition), and From Fargo to the World of Brands. His latest brand book, Brand Portfolio Strategy (April 2004), discusses how to manage a portfolio of brands to optimize business growth.
Dr. Aaker is also featured in a chapter of Conversations with Marketing Masters - a collection of insights from some of the world's most influential marketing gurus. He has been awarded best article awards by the Journal of Marketing and the California Management Review.
Professor Emeritus at the Haas School of Business, University of California, Berkeley, Dr. Aaker has been awarded four career awards including the 1996 Paul D. Converse Award for outstanding contributions to the development of marketing.
Dr. Aaker is also an advisor to Dentsu; an active speaker in the U.S., Asia, and Europe; and is on the Board of Directors of California Casualty Insurance Company and the Contra-Costa Food Bank.
David Aaker received a Ph.D. and M.A. from Stanford University and a B.S. from the Massachusetts Institute of Technology.


David Aaker - Speaker Profile

www.keynotespeakersinc.com [cached]

DAVID AAKER

THIS SPEAKER'S SET FEE PLACES HIM/HER WITHIN THE RANGE OF:
...
David Aaker, Ph.D., Vice Chairman of Prophet and the creator of the Aaker Model™, has published more than 100 articles and 12 books, including Managing Brand Equity, Building Strong Brands, Developing Business Strategies, Brand Leadership, Strategic Market Management, (8th Edition), and From Fargo to the World of Brands. His latest brand book, Brand Portfolio Strategy (April 2004), discusses how to manage a portfolio of brands to optimize business growth.
Dr. Aaker is also featured in a chapter of Conversations with Marketing Masters - a collection of insights from some of the world's most influential marketing gurus. He has been awarded best article awards by the Journal of Marketing and the California Management Review.
Professor Emeritus at the Haas School of Business, University of California, Berkeley, Dr. Aaker has been awarded four career awards including the 1996 Paul D. Converse Award for outstanding contributions to the development of marketing.
Dr. Aaker is also an advisor to Dentsu; an active speaker in the U.S., Asia, and Europe; and is on the Board of Directors of California Casualty Insurance Company and the Contra-Costa Food Bank.
David Aaker received a Ph.D. and M.A. from Stanford University and a B.S. from the Massachusetts Institute of Technology.


Leadership | Our Firm | Prophet

www.prophet.com [cached]

David Aaker Vice Chairman


Strategic Market Management | Thinking | Prophet

www.prophet.com [cached]

By David Aaker

...
David Aaker is Vice Chairman at Prophet. He is based in the San Francisco office.

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