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This profile was last updated on 8/25/14  and contains information from public web pages and contributions from the ZoomInfo community.

Chief Executive Officer

Local Address: Florida, United States
RSVP Development Corp
 
Background

Employment History

Board Memberships and Affiliations

Education

  • Toledo University
7 Total References
Web References
RSVP® Publications | Contact
www.MailToTheAffluent.com, 27 Jan 2013 [cached]
Dave Tropf, Ext. 102 President dave@rsvppublications.com
RSVP Executive Biography
www.rsvppublications.com, 29 Dec 2010 [cached]
Executive Biography of Dave Tropf & Larry Golden
...
David (Dave) Tropf CO-CEO of RSVP Publications
Dave Tropf founded RSVP Publications in 1985 and now serves as Co-CEO with Larry Golden.
...
Tropf oversees sales of franchises, trains new franchise owners and consults with these owners to create successful markets. He devised a proprietary software system that guides owners through the day-to-day operations of an RSVP franchise.
Tropf pioneered the concept of direct mail to consumers in an era when direct mail was the purview of business-to-business marketing. He had worked in that industry in the early 1980s when rudimentary card decks featuring national offers for everything from sales directories to fax machines were mailed to executives.
Tropf believed cooperative mailing could be converted for marketing upscale products and services to consumers. He introduced aesthetic, full-color post cards, solicited advertisers of high-end products and services and developed lists of affluent consumers who lived in homes they owned. In addition, Tropf's philosophy of targeting the owners of the highest valued homes in any market led the corporate policy of hand picking high quality mailing lists, which are continually refreshed and updated.
RSVP dropped its first consumer deck in San Francisco in 1985 and now mails to more than 11 million unique homes throughout the U.S. each year. An Ohio native, Tropf attended Toledo University. Married with two children, he lives in Safety Harbor, Fla
...
Larry Golden joined RSVP Publications in 1998 and serves as Co-CEO with David Tropf.
About Franchise
richmond.rsvppublications.com, 3 April 2013 [cached]
"Advertisers may find it surprising that this affluent demographic likes to save money as much as anyone else," says Dave Tropf, RSVP CEO.
...
Tropf adds that RSVP's research findings are consistent with comments they receive from the company's advertisers and consumers. One consumer from Baltimore recently wrote, "I always find savings on something I was thinking about or else find a company or service I didn't know existed. Thanks for bringing the cards to my house! Winston Moss, franchise owner of RSVP Richmond, reported that a paving stone advertiser received a phone call in February from an RSVP postcard mailed the previous September, and landed a $125,000 paving stone project.
"We want consumers to think of RSVP for savings and values, so we added a sweepstakes to our spring mailings for a chance to win a new Mercedes-Benz®," says Tropf.
RSVP Publications - Survey Winners
www.rsvpohio.com, 25 Feb 2014 [cached]
Mr. Jackson, his wife Vicki, and their friends Beth McGarry and Shannon Rager enjoyed a prize presentation ceremony alongside RSVP USA President Dave Tropf, RSVP Ohio & Kentucky President & Publisher Tony Sucato, and RSVP Ohio & Kentucky Account Executive Jeff Vice.
...
From L to R: Friends of the winners, Beth McGarry and Shannon Rager; winners Vicki and Mark Jackson; RSVP USA President Dave Tropf; RSVP Ohio & Kentucky President & Publisher Tony Sucato RSVP Ohio & Kentucky Account Executive Jeff Vice.
David (Dave) Tropf CO-CEO of ...
www.rsvppostcards.com, 14 Dec 2010 [cached]
David (Dave) Tropf CO-CEO of RSVP Publications
Dave Tropf founded RSVP Publications in 1985 and now serves as Co-CEO with Larry Golden.
...
Tropf oversees sales of franchises, trains new franchise owners and consults with these owners to create successful markets. He devised a proprietary software system that guides owners through the day-to-day operations of an RSVP franchise.
Tropf pioneered the concept of direct mail to consumers in an era when direct mail was the purview of business-to-business marketing. He had worked in that industry in the early 1980s when rudimentary card decks featuring national offers for everything from sales directories to fax machines were mailed to executives.
Tropf believed cooperative mailing could be converted for marketing upscale products and services to consumers. He introduced aesthetic, full-color post cards, solicited advertisers of high-end products and services and developed lists of affluent consumers who lived in homes they owned. In addition, Tropf's philosophy of targeting the owners of the highest valued homes in any market led the corporate policy of hand picking high quality mailing lists, which are continually refreshed and updated.
RSVP dropped its first consumer deck in San Francisco in 1985 and now mails to more than 11 million unique homes throughout the U.S. each year. An Ohio native, Tropf attended Toledo University. Married with two children, he lives in Safety Harbor, Fla
...
Larry Golden joined RSVP Publications in 1998 and serves as Co-CEO with David Tropf.
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