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Founded in 1965, LPA has more than 350 employees with offices in San Antonio and Irvine, Sacramento, San Diego and San Jose, California. The firm provides services in architecture, sustainability, planning, interior design, landscape architecture, engineering ... more.
Darren Piercey Dr. Darren Piercey is the founder and CEO of CyberPsyc. He has a Ph.D. is cognitive psychology. He is a professor of psychology at the University of New Brunswick where he investigates the effectiveness of various 3D environments for the treatment of anxiety and phobia.
Dr. Darren Piercey
Dr. Darren Piercey WellTrack comes from the research of Dr. Darren Piercey, a professor of psychology at Canada's University of New Brunswick. He is a leading North American researcher in the use of Computerized Cognitive Behavioral Therapy.
Unfortunately, some people who could benefit from seeing a psychologist never make the appointment-"because of cost, accessibility and stigma," says Dr. Darren Piercey, a professor of psychology at the University of New Brunswick, and founder and CEO of CyberPsyc Software Solutions.
Piercey says dentists who have used the software have found that it increased some patients' comfort levels and preparedness. "That reduces the number of no-shows and last-minute cancellations. If someone is anxious about visiting the dentist, the worst part of their day is anticipating the event," Piercey says. He adds that research shows that combining therapy with virtual exposure to the fear stimulus is as effective as combining it with exposure to the real thing. He also notes that people are more likely to be willing to participate in the virtual, rather than the actual, experience.
The MoodCheck app is part of a larger program called WellTrack, which was developed by Dr. Darren Piercey, a psychology professor at the University of New Brunswick.
Darren Piercey, a psychology professor at the University of New Brunswick, founded the Fredericton company.
Piercey was researching virtual reality treatments for anxiety and phobias, but he wanted to find a more accessible and affordable way to use technology to implement cognitive behaviour therapy. That is where CyberPsyc, accessible on any device connected to the Internet and focusing on dental phobia, general anxiety and public speaking anxiety, comes in. How does it work? In Step 1, the user is given some education, learning about anxiety and how it is treated. Which, says Piercey, "is the same info a psychologist would provide." Piercey explains one United Kingdom patient is now able to sit through a dental appointment without taking sedatives. "The cost of anxiety and stress and phobia in North America is around $45 billion in decreased productivity, missed (workdays) and the actual cost of providing health care," Piercey says. Despite the fact five per cent of the population "will experience some form of mental disorder at some point," he adds, about one-third won't seek treatment. Accessibility, cost and stigma keep them away and prevent them from overcoming challenges. "We're really reaching out to help those people who will never make an appointment to help people get over (anxiety) and become more productive and get back to work," Piercey says.
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