During a panel discussion on multi-platform selling at Used Car Week this fall, GM Financial's Dan Heinrich expressed a concern.
said one of the hurdles to this type of online wholesaling gaining widespread traction in the remarketing business was inconsistency with condition reports.
Flash forward a couple months, and the industry may have found a solution to this potential road block, Heinrich
In mid-January, Auto Auction Services Corp.
announced a new industry standard for vehicle condition data reporting - developed in partnership with Manheim - that is designed to foster consistency throughout the business.
said in its announcement that thanks to a deal with the National Auto Auction Association
, it would soon be providing AASC member auctions with Manheim's AutoGrade service, which aims to provide a consistent condition grading scale throughout the industry, regardless of platform, provider or location.
This was what the industry needed to help push this consistency, Heinrich
told Auto Remarketing
in a February interview.
"Until there was standardization around condition reports, you would have different condition reports on different platforms," Heinrich
said, noting this can lead to a "bad experience" for dealers.
However, the standardization the AutoGrade program offers allows for a "better experience for dealers" and helps make the multi-platform wholesale environment possible, he
But it's not just dealers who benefit.
Heinrich, who is the co-chair of the Standards & Vehicle Certification Committee for the International Automotive Remarketers Alliance, said NAAA worked closely with IARA to get the perspective of the consignors as this program was developed.
After all, consignors are affected by condition report grading, as well.
The exact same vehicle could have different condition report scores depending on location or the auction where it was being sold, Heinrich
sees it as a "big step" for the industry in that competitors are working together for something that that see as beneficial for all parties in the industry.
And the same thing is happening with multi-platform selling, as well.
applauds this dialogue.