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Wrong Damian Blackden?

Damian Blackden

WW Chief Strategy Officer

Maxus

HQ Phone:  (212) 297-8300

Direct Phone: +44 ** **** ****direct phone

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I agree to the Terms of Service and Privacy Policy. I understand that I will receive a subscription to ZoomInfo Community Edition at no charge in exchange for downloading and installing the ZoomInfo Contact Contributor utility which, among other features, involves sharing my business contacts as well as headers and signature blocks from emails that I receive.

Maxus

498 Seventh Avenue

New York City, New York,10018

United States

Company Description

Maxus Global is part of GroupM, the world's largest media investment management group that serves as the parent company of all WPP media agencies, and which buys over one third of the world's media every day. The newest of GroupM's agencies, Maxus Global is th... more.

Find other employees at this company (3,076)

Background Information

Employment History

Chief Strategy Officer

Worldwide


EMEA President of Digital

OMG


Joint Managing Director

Universal McCann


President

OMD UK


Chief Executive Officer

UM Studios


Co-Founder | Chief Executive Officer

Device9 [acquired by Flashtalking]


Chief Executive Officer

ADNOLOGIES GmbH


President International

Annalect


Digital Development

Zenith


Affiliations

Device

Co-Founder


Web References(130 Total References)


Meet the team - Maxus Global

www.maxusglobal.com [cached]

Damian Blackden
Worldwide Chief Strategy Officer Damian is responsible for leading our strategic direction, with a specific focus on technology, data and innovation. He therefore oversees Metalworks, our creative technology exploration capability. In addition he developed Maxus' DMP product, which gives clients a high speed to market, on a flexible pay as you go basis. During his 20+ years in the industry Damian's been CEO of a UK media agency, and has launched three digital, programmatic and analytics businesses for global networks. He was also CEO of a European DMP and DSP ad-tech start up. And immediately prior to joining Maxus he conceived, launched and scaled a cookie-less, cross device tracking company, ahead of its acquisition.


www.thedrum.com

Maxus hires Damian Blackden as chief strategy officer


www.thedrum.com

Maxus hires Damian Blackden as chief strategy officer
Maxus has enlisted Damian Blackden as chief strategy officer where he will join the agency's global management team. The global media agency has tasked Blackden, a former Omnicom Media Group president in EMEA, APAC and LATAM, with developing and executing strategy through the Maxus network. He will work closely with worldwide chief executive Lindsay Pattison also collaborating with regional chief executives and digital leads across the business. Commenting on his appointment Pattison said: "Securing such a visionary and entrepreneurial talent as Damian is a real coup and we're delighted to welcome him into the Maxus fold. "Damian has a stellar digital background and is very tech-smart. I am thrilled to have him on-board to help define and execute our roadmap as we continue to Lean into Change in this complex media world where there's fantastic opportunity." Blackden added: "Media and technology are in my DNA, and the draw of Maxus and GroupM was far too compelling for me to refuse. I'm now looking forward to help shape the evolving Maxus agency network, and deliver innovative and groundbreaking work across its territories." Blackden will co-locate between London and New York, and will report directly to Pattison.


adexchanger.com

When Damian Blackden ventured into ad tech as CEO of Adnologies, after working at Omnicom's Annalect, he "wanted to get close to technology and that was an opportunity to do it," he said.
He later co-founded Device[9], which was acquired by Flashtalking, and is now Maxus' worldwide chief strategy officer. Besides gaining sharper tech skills, Blackden also learned about ad tech business models - which is important given his current role as an agency CSO. "[Ad tech is] very black and white. The tech is either working or it's not," he said. "On the agency side you're talking about strategy that some people might support and [some] might not." Spending time in both worlds was one of several factors that led Blackden to co-launch Maxus Technology Consulting in February, which advises brands on how to leverage tools most effectively for their marketing efforts.


www.brandrepublic.com

Damian Blackden, the worldwide chief strategy officer of Maxus, will help run the division
Damian Blackden, the worldwide chief strategy officer of Maxus, will help run the division Maxus has launched a new technology consultancy, which will help businesses make the best use of technology in their marketing. David Kaganovsky, the worldwide chief information officer at Maxus, Gary Revenson, the worldwide director of technology, and Damian Blackden, the worldwide chief strategy officer, will jointly run the practice.


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