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Wrong D. Cheers?

D. Michael Cheers

College Professor

San Jose State University

HQ Phone:  (408) 924-1000

Direct Phone: (408) ***-****direct phone


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I agree to the Terms of Service and Privacy Policy. I understand that I will receive a subscription to ZoomInfo Community Edition at no charge in exchange for downloading and installing the ZoomInfo Contact Contributor utility which, among other features, involves sharing my business contacts as well as headers and signature blocks from emails that I receive.

San Jose State University

One Washington Square

San Jose, California,95192

United States

Company Description

San José State is the Silicon Valley's largest institution of higher learning with more than 30,000 students. The campus is the number one supplier of engineering, education, computer science and business graduates to the area. The oldest public institution of...more

Background Information

Employment History

Photojournalism Coordinator

The JMC School

Position, African Studies and Research

Howard University


Auburn University


National Geographic

Faculty Fellow

University of Mississippi




Boston University


Boston University


Howard University

Web References(47 Total References)

Digital Media Push Images to the Foreground - Nieman Reports

niemanreports.org [cached]

In 2001, D. Michael Cheers returned to the United States from South Africa, where he had headed up the Johnson Publishing Company's unsuccessful efforts to produce an African edition of Ebony magazine.
That five-year experience, along with 25 years he'd spent as a photographer on the staff of Ebony and Jet, provided him with enough knowledge and professional experience-he thought-to handle anything the academic world that he was about to enter had to offer. What he wasn't prepared for were the vast changes sweeping through journalism as a result of the Web's demand for convergence strategies and multimedia storytelling, as well as diminishing revenues in the newspaper and magazine business. It wasn't so much that the fundamentals of journalism were no longer valid; it was just that students' needs seemed so much greater. They had to be taught to multitask their efforts at a time when Like other journalists, photographers are being asked to take on greater responsibilities as storytellers-providing pictures, both still and moving, along with capturing sound to use with the images on different media platforms.diminishing newsroom budgets meant news organizations could no longer hire people to do a single task. Even with his considerable academic credentials-a PhD in African Studies and Research, master's degrees in Journalism and African American History-and his professional experience, Cheers's impending return to the journalism classroom got him thinking anew as he attended seminars and technology shows and sought out online instruction sites so he could prepare students for the jobs awaiting them. In 2002, he joined the staff at the University of Mississippi, where he taught the basics along with as much of the new technology as he had mastered. Each semester, he found more he needed to know, and his engagement in these emerging new media arenas played an important part in reorienting the journalism program. In the spring of 2007, Cheers was hired by San Jose State in California and given a mandate to revamp the school's photojournalism program. Working in partnership with the San Jose Mercury News, he created a program in which he will take a class to South Africa, where his students will produce stories for all of the newspaper's platforms-providing a workshop environment with genuine expectations but also the promise of mentoring as they learn. Cheers stresses the need to help future visual journalists develop storytelling abilities with whatever technology they have to use. He agrees with Halstead that video works well as a medium since it forces its user to think in terms of a beginning, middle and an end. For photographers, this is not a giant step to take, especially for those who have done photo essays in which they've researched and developed a story from beginning to end. This past summer Cheers, as a fellow at National Geographic, used his time to develop his skills in this direction so he can pass on both his missteps and successes to his students. Cheers's partnership with the San Jose Mercury News offers a promising model. And he is hoping to establish a similar working relationship with National Geographic.

Faculty, SJSU Journalism School

www.profbob.com [cached]

Dr. Michael Cheers
Associate Professor


Duane Cheers

VCQ Editorial Board

www.vcquarterly.org [cached]

D. Michael Cheers
San Jose State University Board Member

Visual Communication Quarterly

www.vcquarterly.org [cached]

D. Michael Cheers
Visual Communication Quarterly Visual Communication Quarterly Submit ^ Current Issue ^ Author Index ^ Portfolio Showcase ^ Editorial Staff & Board ^ Ordering Info ^ AEJMC Michael Cheers Portrait EDITORIAL BOARD Michael Cheers is head of the photojournalism program at San Jose State University. He received a B.A. from Boston University, an M.S. and an M.A. from Boston University, and a Ph.D. from Howard University. His professional works have appeared in newspapers and magazines in the U.S., Europe, Africa, Carribean, and Asia. He was co-editor of Songs of My People: African-Americans, a Self-Portrait; and co-author of Still Grazing: The Musical Journey of Hugh Masekela. He is also a Fulbright Scholar. Cheers has previously taught at the University of Mississippi, Auburn University, and Wayne State College.

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