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This profile was last updated on 6/16/2017 and contains contributions from the  Zoominfo Community.

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Wrong Cruz Pérez?

Cruz Pérez

General Counsel and Vice President of Sales and Marketing

Vista Professional Outdoor Lighting

HQ Phone:  (800) 766-8478

Direct Phone: (805) ***-****direct phone

Email: c***@***.com

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I agree to the Terms of Service and Privacy Policy. I understand that I will receive a subscription to ZoomInfo Community Edition at no charge in exchange for downloading and installing the ZoomInfo Contact Contributor utility which, among other features, involves sharing my business contacts as well as headers and signature blocks from emails that I receive.

Vista Professional Outdoor Lighting

1625 SURVEYOR AVE

Simi Valley, California,93063

United States

Company Description

As the leading manufacturer of architectural and landscape luminaries, Vista Professional Outdoor Lighting is committed to training the most dedicated work force in the industry. By attracting and fostering employees who understand the paramount value of custo...more

Web References(29 Total References)


Contact Us

www.vistapro.com [cached]

Cruz PerezVice President of Marketing(805) 527-0987 ext.111Fax: (805) 527-0931Email: cruzp@vistapro.comCruz PerezVice President of Marketing(805) 527-0987 ext.111Fax: (805) 527-0931Email: cruzp@vistapro.com


Contact Us

www.vistapro.com [cached]

Cruz PérezVice President of Marketing(805) 527-0987 ext.111Fax: (805) 527-0931Email: cruzp@vistapro.comCruz PérezVice President of Marketing(805) 527-0987 ext.111Fax: (805) 527-0931Email: cruzp@vistapro.com


Contact Us

www.vistapro.com [cached]

Cruz PérezVP of Marketing(805) 527-0987Fax: (805) 527-0931Email: cruzp@vistapro.comCruz PérezVP of Marketing(805) 527-0987Fax: (805) 527-0931Email: cruzp@vistapro.com


Painters of Light | Irrigation and Green Industry Magazine

igin.com [cached]

Cruz Pérez, Esq., vice president of sales and marketing at Vista Professional Outdoor Lighting of Simi Valley, California, says that 35 percent of the fixtures the company sells are incandescent or halogen.
"If you look at the face of a standard LED fixture, you'll see multiple LEDs with multiple reflectors around them," said Pérez. A COB has one emitter, or what looks like one emitter. If you look beneath the substrate, there are 64 micro emitters under there. The amount of lumens is so high, you only need one. As Pérez explained it, with normal LEDs, if you want 20 watts, you need three emitters; 35 watts, six emitters, and so on. Trying to align all of those, to look consistently smooth all the way across, you still have to blend all those emitters together as one. "If you take a multi array, or multiple emitters on a fixture, and focus them on a white wall, you can see the blend marks," said Pérez. With COBs, you have one source, more light, better control and one reflector that can do everything. You can get all the way down to a very narrow spot, under 13 degrees. That can't be done with multi arrays. OLEDs, or 'organic' LEDs, in the form of flexible sheets, are the next big thing, according to Pérez.


Lighting is a great add-on . . . choosing not to offer landscape lighting services is a missed opportunity | Irrigation and Green Industry Magazine

igin.com [cached]

Cruz Perez, vice president of marketing for Vista Professional Outdoor Lighting, Simi Valley, California, recounts, "I can't tell you how many times a contractor has told me, 'I just don't have the creativity for lighting,' but the fact is that there are 13 basic techniques you need to know to do a very good job, and usually on any particular site only three or four are used."
Perez, whose company offers free seminars, uses the same logic, "We don't push our products during our seminars; we train contractors how to be designers. Perez has seen profits as high as $1,000 on a $3,000 job.


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