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This profile was last updated on 2/3/14  and contains information from public web pages and contributions from the ZoomInfo community.

Craig R. Downing

Wrong Craig R. Downing?

Director, Global Cloud Marketing

Local Address: California, United States
SAP AG
3999 West Chester Pike
Newtown Square, Pennsylvania 19073
United States

Company Description: SAP AG together with its subsidiaries (SAP) is engaged in developing and licensing business software solutions. SAP also sells support, consulting, training and...   more
Background

Employment History

161 Total References
Web References
That's probably why Craig ...
www.accounting-software-australia.com.au, 6 Oct 2012 [cached]
That's probably why Craig Downing, ACCPAC vp of product management, says to start small with a CRM implementation. Pick portions that will demonstrate ROI within two months. This approach is less risky and will lead to faster adoption of the system. Actually, this is good advice for any project.
Craig also made an interesting comment on the difference between Australia and the US with respect to CRM sales. He finds US prospects are typically upgrading from a low-end CRM solution, while Australians are considering CRM for the first time. It seems marketing is much more aggressive in the US than it is in Australia.
As you probably know, ACCPAC was purchased by Sage in 2004. Best already had two CRM systems before the acquisition - ACT for smaller companies and SalesLogix for mid-sized companies. The acquisition of ACCPAC included Sage ACCPAC CRM, which is also targeted to the mid-market. According to Craig, SalesLogix is designed for companies with more complex needs that require a customized solution, whereas Sage ACCPAC CRM is designed for companies whose needs can be addressed with an off-the-shelf package.
Sage Software Launches Sage Pro ERP 7.4 - IT Consulting
www.itconsulting.com, 7 Nov 2006 [cached]
"Sage Pro ERP 7.4 provides users with greater visibility, insight and faster access to their key financial, operational, and customer information," said Craig Downing, Sage Software vice president and general manager for Sage Accpac.
Accpac
www.caosheng.com [cached]
CRN - "We were in the hosting market before the market was ready," said Craig Downing, vice president and general manager for Sage Software's AccPac line, Pleasanton, Calif. "We kind of made it up as we went along, at a time when CFOs wouldn't use their
...
Accounting Software 411 - Sage Pro ERP 7.4 provides users with greater visibility, insight and faster access to their key financial, operational, and customer information," said Craig Downing, Sage Software vice president and general manager for Sage Accpac."All of this
Vancouver Accountants and ACCPAC Consultants | CGA Certified General Accountants | Equity Business Services Inc. | Template
www.equityinc.ca, 10 July 2007 [cached]
"HR management can be difficult for many small companies, and staying compliant with increasing complex laws and complex compensation models consumes way too much time and effort for many HR professionals," said Sage Accpac vice president and general manager Craig Downing, in an e-mail.
Craig Downing - VP and GM, ...
www.bestsoftware.com, 2 Mar 2007 [cached]
Craig Downing - VP and GM, ACCPAC Mid-Market Accounting
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