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Cheryl Bennett I.


Bennett Mercado LLC

Direct Phone: (646) ***-****       

Email: c***@***.com

Bennett Mercado Representation

Bennett Mercado LLC

201 West 55Th Street

New York, New York 10019

United States

Company Description

Bennett Mercado is a sales representation and consulting firm formed to help hotels, resorts and destinations gain market share and awareness in the US travel industry community. Our mission is to deliver results through exceptional sales representation, ... more

Find other employees at this company (7)

Background Information

Employment History

Hospitality Sales Consulting and Representation
Bennett Mercado LLC

Vice President , Travel Industry Sales
Viceroy Santa Monica

Regional Director of Travel Industry Sales
The Ritz-Carlton

Travel Industry Sales Manager for the Caribbean and
The Ritz-Carlton

Corporate Senior Director, Trave Industry
The Ritz-Carlton

Position, Hospitality Industry
Trump Plaza

Sales Manager
Trump Plaza


Bennett Mercado LLC


Bachelor of Science degree
Hotel & Restaurant Management
Indiana University of Pennsylvania

Web References (18 Total References)

The Team | Bennett Mercado

www.bennettmercado.com [cached]

Cheryl Bennett, Co-President cheryl@bennettmercado.com (646) 412-5851

After more than a decade as a leader and veteran within the travel industry community for The Ritz-Carlton Hotel Company and Viceroy Hotel Group, Cheryl turned her passion into serving the travel agent community into a successful career.
Cheryl assisted in the strategic planning of future company developments such as new brands, brand extensions and hotel openings.
In addition to earning a Bachelor of Science degree with a Major in Hotel & Restaurant Management from Indiana University of Pennsylvania, Cheryl has completed several training programs in sales, marketing and leadership. She is an active member of 41-74 Club of New York and sits on the Luxury Travel Exchange Advisory Board.
If Cheryl is not traveling the globe or working, you will find her being a mother to two small wonderful children. She loves spending time in the local yoga studio, skiing or spending time in her favorite place, Margate NJ, which is a New Jersey beach town.

Cheryl I. ...

www.viceroyhotelgroup.com [cached]

Cheryl I. Bennett

Vice President, Travel Industry Sales
Cheryl Bennett joined Viceroy Hotel Group in 2009, and manages the Group's worldwide travel industry segment, including wholesale and retail travel agencies and marketing consortias, as well as establishing a solid travel industry foundation for new hotels. In addition, Bennett ensures that Viceroy Hotel Group is ideally represented in the travel industry, and manages all operations associated with events, tradeshows, sales strategy, familiarization trips, advisory boards and education of the travel industry about the Group's hotel portfolio.
Bennett brings more than a decade of management and senior-level experience in her field including the role of Regional Director of Travel Industry Sales at The Ritz-Carlton Hotel Company. During this time she attained entry into the company's exclusive Chairman's Circle. Bennett began her career in the hospitality industry at Trump Plaza Hotel & Casino, as a Sales Manager for corporate groups and citywide convention bookings.
Bennett holds a Bachelor of Science degree in Hotel and Restaurant Management from the Indiana University of Pennsylvania.

Speaker Biographies

www.luxurytravelexpony.com [cached]

Cheryl Bennett, Reg. Director of Travel Industry Sales The Ritz-Carlton Hotel Company, LLC

Cheryl Bennett is regional director of travel industry sales for The Ritz-Carlton Hotel Company, L.L.C based in the New York International Sales Office. She is responsible for handling all travel industry activity in the Northeast & Midwest region for The Ritz-Carlton Hotels & Resorts worldwide. She is one of the most valuable resources for key producing agents and potential top agents within her region. She is also an exemplary leader among her internal and external peers.
Cheryl Bennett has been employed by The Ritz-Carlton Hotel Company since 1999, most recently as the travel industry sales manager for the Caribbean and Mexico resorts, where she discovered the passion for travel industry. Prior to joining the luxury hotel company, she worked at Trump Plaza Hotel & Casino handling the group and transient market. She has earned a certificate as a certificated hospitality sales professional, past second vice president of 41-74 Club of New York and has sat on the advisory panel for the Mexico Tourist Board & Luxury Travel Expo.
A native of Bucks County, PA and now resides in Manhattan, Cheryl has a B.S. in Hotel Restaurant Management.

Nicholas Clayton, President of Viceroy ...

www.hotelnewsresource.com [cached]

Nicholas Clayton, President of Viceroy Hotel Group, a growing global presence in luxury hospitality, is pleased to announce the recent appointment of Cheryl Bennett as Vice President of Travel Industry Sales.

Bennett, who will operate from New York City, will oversee the hotel group's travel industry segment with luxury-focused organizations including primary distribution channels, travel management companies, wholesalers and retail travel agencies.
Bennett joins Viceroy Hotel Group from The Ritz-Carlton Hotel Company, where she enjoyed a decade-long run that saw her advance from Northeast Travel Industry Sales Manager for The Ritz-Carlton Resorts of the Caribbean and Mexico to Regional Director, Travel Industry Sales for the northeast and midwest, and finally to Corporate Senior Director of Travel Industry Sales for Ritz-Carlton properties globally. She was consistently recognized as a 'Key Performer' for Ritz-Carlton, thrice achieving President's Circle status, and thrice more Chairman's Circle status.
Previously, Bennett was a Sales Manager for Trump Plaza Hotel & Casino in Atlantic City, New Jersey - her first position in the hospitality industry, beginning in 1996.
A native of Bucks County Pennsylvania, Bennett earned a Bachelor of Science degree in Hotel & Restaurant Management from Indiana University of Pennsylvania in 1995.

Contact | Bennett Mercado

www.bennettmercado.com [cached]

Cheryl Bennett, Co-President cheryl@bennettmercado.com

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