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Chief Executive Officer
HQ Phone:  (650) 508-3000
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1710 INDUSTRIAL RD
San Carlos, California,94070
Creativity, Inc. was established in 1998 in San Carlos, California. The company's mission is to provide toy, game, learning, and entertainment developers with the very best design, development and engineering services available. Strengths include game design a... more.
Global Toy News: September 2014
It was, in short, one of the most rewarding and possibly most important challenges I have ever attempted. Along with my partner for the event, Charlie Albert of Creativity Inc., we put in hours and hours pulling together a powerful mash up of play industry professionals along with play researchers and advocates.
Global Toy News: July 2014
"This is a time when experts will discuss the space where physical and digital play meet to provide children with integrated play experiences," explains conference organizer Charles Albert, CEO of Creativity Inc, which provides audio production, content development, design and engineering for electronic toys, games and learning products.
"These speakers are an excellent representation of the broad array of experts from the 25 distinct play categories who will attend and share insights at the conference," said Richard Gottlieb, CEO, Global Toy Experts , co-producer of the World Congress of Play with Charles Albert, CEO, Creativity Inc . Mr. Albert noted that more than 40 speakers in all, ranging from global powerhouses to national media, academics and category specific leaders will address issues impacting stakeholders in the world of play as well as play's place in society.
Charles Albert CEO, Creativity, Inc.; Managing Director, Inspire, Ltd;
CEO, Creativity, Inc.; Managing Director, Inspire, Ltd;
Naval Postgraduate School. =0D=0A =0D=0A Charles Albert - Co-Founder/CEO, Creativity Inc., FunFare and Inspire, LTD =0D=0A http://www.creativityusa.com =0D=0A Toy and Embedded Systems Inventor and Musician/Composer =0D=0A =0D=0ACharles Albert is the Co-Founder and CEO of Creativity, Inc., Inspire Ltd (HK), Funfare LLC and Creativity Mobile. =0D=0A =0D=0ABorn in Caracas, Venezuela, Charles graduated in music from Stanford.
He played music and sang professionally for 10 years. He founded a guitar amplifier invention and manufacturing business followed by recording studio/production facilities where he worked as an engineer and producer with a variety of popular artists. Charles composed music and did sound design for Silicon Valley corporations, CD-ROM developers and platform game companies including Apple, H-P, Sega and 3DO. =0D=0A =0D=0AGames work led to toys, starting with the original LeapFrog products and Tyco's Tickle Me Elmo. In 1998, Charles and his wife Sally co-founded Creativity, Inc., and in 2006 Inspire Ltd in Hong Kong to provide development services for toy, game and learning products. The invention firm Funfare LLC was established in 2004, and in 2010 Creativity Mobile began developing mobile games. =0D=0A =0D=0AIn 2013, Charles co-produced the "World Congress of Play", bringing together leaders from different play industries to explore the future of play across platforms. =0D=0A =0D=0ACreativity, Inc. has contributed to over 5,000 on shelf products, including 50+ TOTY ("Toy of the Year") nominees and over 15 winners including 3 "Toy of the Year" winners. =0D=0A =0D=0AFunfare, LLC inventions have been licensed by Mattel, Hasbro, Fisher Price, Leapfrog, Playmates, Sassy, etc., with Funfare earning "Inventor of the Year" recognition from Leapfrog.