, a native of Malaysia, has 18 years of hands-on experience in managing both Consumers and Trade Channel Customers across various industries, including FMCG
, Consumer Durables
and Industrial Products
is currently based in Shanghai, where he
has lived and worked for the past 11 years.Chan Choy started his career as a Management Trainee with Unilever Malaysia.Throughout his 7-year career in Malaysia and Hong Kong, he held various Marketing and Sales Management roles, including Trade Marketing Manager of Unilever Hong Kong and National Accounts Manager of Unilever Malaysia.During his tenure with Unilever Hong Kong, Chan Choy also served as Sales Trainer to various Joint Ventures of Unilever in China.Chan Choy joined Danone Group, China in 1995.Throughout his 9-year career, he held various senior management roles, including National Sales Director of Biscuits & Snacks Division and General Manager of Sauces and Condiment Division.Chan Choy also served as a Member of the Board of two joint venture companies and Steering Committee Member of Danone Asia Pacific Sales Director Training Program.Prior to his current position as Regional General Manager-North Asia with an Australian based company, Chan Choy was General Manager of American Standard - China.Chan Choy
is fluent in Mandarin, English, Cantonese and Malay.He holds an MBA (Honors) from the University of Chicago and BBA (Honors) from the National University of Malaysia.