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This profile was last updated on 12/5/2016 and contains contributions from the  Zoominfo Community.

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Catherine Hogan

Senior Category Marketing Manager - Sweet Goods and Dairy

INTERNATIONAL FLAVORS & FRAGRANCES INC

HQ Phone:  (212) 765-5500

Direct Phone: (732) ***-****direct phone

Email: c***@***.com

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I agree to the Terms of Service and Privacy Policy. I understand that I will receive a subscription to ZoomInfo Community Edition at no charge in exchange for downloading and installing the ZoomInfo Contact Contributor utility which, among other features, involves sharing my business contacts as well as headers and signature blocks from emails that I receive.

INTERNATIONAL FLAVORS & FRAGRANCES INC

521 W 57Th St

New York City, New York,10019

United States

Company Description

International Flavors & Fragrances Inc. (NYSE:IFF) is a leading global creator of flavors and fragrances used in a wide variety of consumer products. Consumers experience these unique scents and tastes in fine fragrances and beauty care, detergents and househo... more

Find other employees at this company (5,790)

Background Information

Employment History

IFF Global Category Manager

Sweet & Dairy


Senior Marketing Manager

IFF


Web References(8 Total References)


Olgear - Wonder Waters: Fortified and Flavored Waters

www.olgear.com [cached]

While Catherine Hogan, North America regional category marketing manager, beverages, International Flavors & Fragrances Inc. (IFF), New York, doesn't think that consumers have necessarily grown tired of bottled waters, she notes that "when competition began to heat up a few years ago with the entry of Coca-Cola, Pepsi, and other large beverage manufacturers, and with more brands for consumers to choose from, it began to drive down prices and made bottled water more of a commodity purchase."
Consumers demand more - and more-healthful - beverage choices, explains Hogan. "The promise of vitamins, minerals and other functional ingredients in a bottled water provides the consumer with a convenient solution to meeting a specific need, whether it is the desire for calcium for healthy bones or guarana for energy," she says.


www.wildflavors.com

For some companies, the supply chain of mint has become a concern, said Catherine Hogan, International Flavors & Flavors Inc. (IFF) global category manager of sweet and dairy, in a statement.
"Mint prices are increasing significantly due to reduced acreage coupled with rising manufacturing costs," Hogan said, in a statement.


www.iff.com

IFF's Catherine Hogan interviewed in candy story (Food Product Design; June 2006)
IFF's Joy Merritt and Catherine Hogan Interviewed on juice drinks' story (Food Product Design; April 2006)


www.foodproductdesign.com

As Catherine Hogan, global marketing manager, sweet goods, International Flavors & Fragrances, [...]


food.aol.com

That's why a blast of pineapple flavoring would have been added to give the then-unfamiliar tropical fruit greater appeal, says Catherine Hogan, marketing manager for sweet goods at International Flavors & Fragrances.


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