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This profile was last updated on 12/16/14  and contains information from public web pages and contributions from the ZoomInfo community.

President

Local Address: WILLIAMSBURG, Virginia, United States
Busch Gardens
One Busch Place
St. Louis , Missouri 63118
United States

Company Description: Orlando-based Busch Entertainment Corporation is the family entertainment division of Anheuser-Busch Companies, Inc. BEC operates 10 Worlds of Discovery parks...   more
Background

Employment History

  • President
    Park
  • President
    Water Country USA

Board Memberships and Affiliations

33 Total References
Web References
An interview request with Busch ...
www.vagazette.com, 16 Dec 2014 [cached]
An interview request with Busch Gardens President Carl Lum was denied.
Board of Directors
www.williamsburgcc.org, 27 July 2014 [cached]
Carl Lum, Busch Gardens Williamsburg
"Our guests tell us time and ...
mrwilliamsburg.com, 1 Sept 2014 [cached]
"Our guests tell us time and time again to bring back Monster Stomp," said Park President Carl Lum.
Water Country USA's newest thrill slide, ...
www.vagazette.com, 22 April 2014 [cached]
Water Country USA's newest thrill slide, the Colossal Curl, is aimed at luring out-of-state visitors, said park president Carl Lum.
"We had 3.3 million overnight visitors to the Williamsburg tourism area last year," said Lum, who is president of both Water Country USA and its sister park, the Williamsburg Busch Gardens.
...
Lum said the Colossal Curl is one of the water park's biggest capital projects, although he declined to say exactly how much money was spent. Currently, there are 12 thrill attractions at Water Country USA, with the most recent, Vanish Point, opening in 2011.
And there is plenty of room to expand, Lum said. He did not give any hints as to what the next project might be, but he did note that he is "already working on the next thing."
Large thrill attractions like the Colossal Curl are part of what persuades out-of-towners to make the drive, he said. In fact, the opening of the new ride will coincide with a new destination marketing push by the Busch Gardens team.
Hotel stays in the Historic Triangle area declined significantly in 2008, 2009 and 2010. As of June 2012, the latest numbers reported by the Williamsburg Hotel & Motel Association, hotel stays - although improving - still have not matched 2005 levels.
"We have a great local base that is very loyal to us, and we love that," Lum said.
Busch Gardens Park President ...
www.vagazette.com, 16 July 2014 [cached]
Busch Gardens Park President Carl Lum said he would like a stop closer to the park for the many tourists who use transit to get there.
...
Lum in particular said he would like to see later buses so his employees can take advantage of transit to commute home.
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