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This profile was last updated on 12/1/2016 and contains contributions from the  Zoominfo Community.

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Wrong Bryan Johnston?

Bryan Johnston

Chief Executive Officer and Managing Partner

Adjacency Partners

Email: b***@***.com

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I agree to the Terms of Service and Privacy Policy. I understand that I will receive a subscription to ZoomInfo Community Edition at no charge in exchange for downloading and installing the ZoomInfo Contact Contributor utility which, among other features, involves sharing my business contacts as well as headers and signature blocks from emails that I receive.

Background Information

Employment History

Vice President Global Marketing

Nike , Inc.


Chief Marketing Officer

Ultimate Fighting Championship


Senior Vice President of Global Marketing

Burton Snowboards


Vice President Marketing

Adidas AG


Affiliations

SnowSports Industries America Incorporated

Board Member


Web References(145 Total References)


Zuffa, LLC Announces Bryan Johnston as Chief Marketing Officer for UFC(R) | MMAOnline.com

www.mmaonline.com [cached]

Zuffa, LLC Announces Bryan Johnston as Chief Marketing Officer for UFC(R)
LAS VEGAS, June 3 /PRNewswire/ - Zuffa, LLC today named sports industry veteran Bryan Johnston as Chief Marketing Officer for the Ultimate Fighting Championship(R) organization. In this executive position, Johnston will establish and oversee the global marketing strategies and merchandise initiatives for UFC and World Extreme Cagefighting brands. With more than 20 years of experience in sports, Johnston joins UFC after working as Vice President of Marketing for Burton Snowboards, the world's leading manufacturer of snowboarding equipment and apparel. In his six years at Burton, he cultivated the company brand image and coordinated its message and vision through group initiatives including marketing, new media, corporate alliances and media relations. "With his experience and leadership in brand marketing, Bryan is a great addition to the company just as we are getting ready to go global," said Dana White, UFC President. "I'm excited to have Bryan on board, and look forward to working with him on all of our company plans and goals." "I am honored to be a part of UFC, and to have this opportunity to work with Dana White, Lorenzo Fertitta and their team," said Johnston. Prior to working at Burton, Johnston was Vice President of North American brand management for the Adidas-Salomon organization, where he developed marketing strategies and managed athlete contract negotiations.


SIA: SnowSports Industries America

www.snowsports.org [cached]

BRYAN JOHNSTON


MMA Facts - Ultimate Fighting Dips a Toe Into the Mainstream

"We envision a U.F.C. lifestyle, a perspective on life," said Bryan Johnston, the company's chief marketing officer.


Snowboard : Nike SB, Skateboards, Skates, Scooters, Anonymous Clothing,

www.urban-chaos.co.uk [cached]

Bryan Johnston, Global VP of Marketing for Burton, stated in 2008 that a book which describes Jake Burton Carpenter as the inventor of the snowboard is "misleading".


www.mmascoops.com

In an interview with USA Today (via MMA Junkie), UFC's chief marketing officer Bryan Johnston said that Deadmau5's recent music video that uses the UFC will help the promotion continue to grow.


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