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This profile was last updated on 12/20/15  and contains information from public web pages and contributions from the ZoomInfo community.

Executive Vice President of Sales...

Phone: (212) ***-****  HQ Phone
Local Address:  United States
The Toy Book
307 7Th Avenue Suite 1601
New York , New York 10001
United States


Employment History


  • Honours Bachelor of Business Administration
    Wilfrid Laurier University
41 Total References
Web References
MGA Entertainment Inc. (MGA) ..., 20 Dec 2015 [cached]
MGA Entertainment Inc. (MGA) has added three new senior members to its leadership team: Bruce Morrison, executive vice president of sales and licensing; Efren Gonzalez, vice president of advertising and public relations; and Ame Cameron, vice president of marketing.
Morrison will focus on strengthening critical business relationships with MGA's key retailers, licensees, and distribution partners in the U.S. and abroad. He most recently held the position of senior vice president retail sales for Disney Consumer Products (DCP) North America.
Davidson Companies, 31 July 2001 [cached]
Winnipeg has shown incredible support by inviting Pooh Friendship Day back to the friendliest city and province in Canada , said Bruce Morrison , managing director of Disney Consumer Products , Canada.With Pooh's historical connection to the city , it only seemed appropriate for us to bring the beloved character and his friends back to Winnipeg so they can continue to bring the message of friendship to the community..
Winnipeg is so fond of Winnie the Pooh , who has a special connection to our city , said Hartley Richardson , co-chair of the local Steering Committee for Pooh Friendship Day.We are happy that Disney chose Winnipeg again for this year's festival and we are looking forward to this incredible day..
The Alaris Group LLC: About Us, 26 April 2006 [cached]
Bruce Morrison: Mr. Morrison is a Principal and Pacific Northwest Region Manager of The Alaris Group.He has over eight years of executive management experience in land use development and business operations in both the commercial and residential real estate development and waste management industries.He led construction and renovation projects as well as property selection and due diligence for engineering, zoning, permitting, and legal issues.He also managed numerous solid waste collection and landfill development projects, and directed all operational, organizational, and administrative aspects of four solid waste collection divisions.Mr. Morrison was a Commissioned Officer in the United States Army from 1990 to 1994.He holds a bachelor's degree from the University of Washington.w [cached]
Bruce Morrison Promoted To Vice President, Retail Marketing, Disney Consumer
Bruce Morrison Promoted To Vice President, Retail Marketing, Disney Consumer Products
Consumer products industry veteran Bruce Morrison has been promoted to vice president, retail marketing, for Disney Consumer Products (DCP).Morrison previously held the position of managing director, licensing retail and marketing, DCP Canada.
In his new role, Morrison will be responsible for strengthening critical business relationships with DCPs' key retailers in the United States, as well as the company's global relationship with Wal-Mart International, and developing merchandising plans and marketing objectives.He will be the primary contact for marketing within each DCP line of business, including Disney Toys, Disney Hardlines and Disney Softlines, as well as Disney Publishing and Disney Interactive, where appropriate, and will manage country-specific retail marketing teams.He will also continue to maintain responsibility for DCPs' Canadian retail team.
"Bruce will play an instrumental role in representing a single Disney voice at retail," said Andy Mooney, president, Disney Consumer Products Worldwide.
Morrison joined Disney's Buena Vista Home Entertainment division in Canada in 1995, handling the Costco and Wal-Mart accounts, and by 1998 he was leading the national account sales team for the mass, club and department store channels.In 1999, he joined DCP Canada as director of retail marketing and led the process of forging stronger relationships with licensees and retailers.He was again acknowledged for his efforts in 2000 when he was promoted to the position of managing director, licensing retail and marketing for DCP Canada.In this role, Morrison was instrumental in solidifying direct-to-retail agreements with Wal-Mart and Zellers, two leading mass retailers in Canada, and developing successful merchandise focused retail and consumer marketing initiatives.
Prior to Disney, Morrison worked for Hallmark Cards Canada where he managed the marketing division for the specialty products brand. For more on Disney, visit
New ProductsArt in Motion.
The event will feature Larry O'Reilly, ..., 25 Feb 2012 [cached]
The event will feature Larry O'Reilly, president, worldwide sales, IMAX, and Laurier alumnus ('85); Bruce Morrison, senior vice-president, retail sales and marketing, Disney, and Laurier alumnus ('86), along with acclaimed filmmaker and producer Toni Myers.
Morrison joined Disney in 1994 as part of Canada's Buena Vista Home Entertainment division. He became managing director for Disney Consumer Products Canada, then became vice-president of retail business development in California where he led the creation of U.S. key account teams against Walmart, Target, Toys "R" Us and Kmart.
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