Putting Data Discovery in the Hands of the User "Life Sciences companies including Pfizer, Cubist Pharmaceuticals, and Stromedix (recently acquired by BiogenIdec) are using dashboards powered by Spotfire in BD Live! to answer questions such as 'Who are the best gram negative anti-bacterial researchers?' and 'What's the historical licensing trend for a given drug and what does it mean for how I should be structuring current deals?'" said Brigham Hyde, Ph.D., Relay TM's co-founder and managing director.
"With one click, users can drill into a visual presentation of the results to explore data sets in really intuitive ways and leading to more insight and better decisions."
Combining Best-in-Class Visualization-Based Data Discovery and Unified Information Access "Spotfire, combined with Attivio's Active Intelligence Engine (AIE), enables us to deliver greater insight across a broader range of data for our customers -- the ability to free text search through document sets directly, which allows users to create custom cuts of data visualizations," noted Hyde.
"Being able to deliver a streamlined approach without having to build an intermediate infrastructure is critical to our go-to-market strategy."
The Relay Innovation Engine, which BD Live! is built on, utilizes proprietary ontologies and data architecture that leverage TIBCO Spotfire visualization-based data discovery as the front-end, and Attivio's
unified information access technology in the back-end.
"The ability to visualize the data in a meaningful way was essential to communicate the meaning of the back-end to users," noted Hyde
But for that biopharmaceutical research to be useful, there must be a way to cull through and turn it into actionable business intelligence (BI), says Brigham Hyde, managing director of Relay Technology Management.
"The flexibility of Attivio's platform and their team's deep subject matter expertise helped us shorten our time-to-market by several orders of magnitude, an achievement we simply did not think was possible given the enormity of the technical challenge," said Brigham Hyde, Ph.D. Managing Director at Relay Technology Management.