Last Update

2015-01-02T00:00:00.000Z

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Brenda Armstrong

HQ Phone: (831) 454-2022

Email: b***@***.us

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County of Santa Cruz Health Services Agency (HSA)

701 Ocean St

Santa Cruz, California 95060

United States

Find other employees at this company (87)

Background Information

Employment History

Prevention Program Manager

Santa Cruz Health Services Agency

Prevention Program Manager, CURB Project Director

Project CURB

Affiliations

County Coordinator, County Alcohol and Drug Programs
Friday Night Live

County Coordinator, County Alcohol and Drug Programs
California Friday Night Live Partnership

Web References (15 Total References)


Community Prevention Initiative (CPI)

www.ca-cpi.org [cached]

Brenda Armstrong Program Manager Mental Health & Substance Abuse Services brenda.armstrong@co.Santa-cruz.ca.us (831) 454-5483


Community United to Reduce Bingeing (CURB) :: Join CURB

www.projectcurb.com [cached]

Brenda Armstrong Prevention Program Manager CURB Project Director


California Friday Night Live Partnership :: Contacts :: Coordinators

www.fridaynightlive.org [cached]

Brenda Armstrong County CoordinatorCounty Alcohol & Drug Programs1400 Emeline, PO Box 962 Santa Cruz, CA 95061 t: 831.454.5483 f: 831.454.4747


California Friday Night Live Partnership :: Contacts :: Coordinators

www.clublive.com [cached]

Brenda Armstrong County CoordinatorCounty Alcohol & Drug Programs1400 Emeline, PO Box 962 Santa Cruz, CA 95061 t: 831.454.5483 f: 831.454.4747


"RAMA is really an education program ...

www.santacruzsentinel.com [cached]

"RAMA is really an education program for merchants," said Brenda Armstrong, prevention program manager of Santa Cruz County and Friday Night Live coordinator.

...
"Evidence shows that if young people have less access they are less likely to drink," Armstrong said.
In addition to making a store more visually neutral - removing liquor adds from floors and roofs - Friday Night Live also hopes to educate merchants on being aware of youth attempting to get liquor through practices like "shoulder tapping."
Shoulder tapping, Armstrong explained, is when a person not of legal drinking age. waits outside a place of business and tries to get someone of age to buy them alcohol.
Armstrong said that the merchants that Friday Night Live has worked with have been stringently devoted to preventing youth access to alcohol and improving the community overall.

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