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This profile was last updated on 2/1/05  and contains information from public web pages.
 
Background

Employment History

  • Owner
    Admobile of The Bluegrass
  • Owner and Operator
    Admobile of The Bluegrass

Board Memberships and Affiliations

  • Board Member
    Booster
Web References
Eletter of DAY Communications and fastzone.com
www.fastzone.com, 1 Feb 2005 [cached]
BILL STANLEY- ADMOBILE - 859-536-4745
...
"Our zones are targeted to hit the maximum number of people the maximum number of times each day," says Bill Stanley, owner of the regional market that includes about 15 counties.He will expand into the total market over time, and plans to add to his fleet in the next month or so.
After 28 years in the business, with 27 in television sales, sales management and general management of TV stations, Bill was looking for something new and inspiring when he found the Admobile.
Ad agencies love the Admobile, and Clear Channel radio stations are partnering with Stanley to get the Admobiles' "sightings" of traffic snarls.
All Admobiles are equipped with GPS location systems.
...
"A call- to- action ad will get you more response than just a logo on the back of the Admobile," says Stanley.
Mobile advertising company drives into local market - 2004-07-26 - Business First of Louisville
louisville.bizjournals.com, 26 July 2004 [cached]
Bill Stanley isn't interested in transporting typical products such as pizza and flowers in his emerging delivery business.
...
Stanley is the owner of Admobile of The Bluegrass, a Lexington-based company that provides advertising on the sides of mobile trucks using rotary/tri-vision billboards.In May, his trucks started carrying advertising for various clients around Lexington, and July 5 Stanley expanded into Louisville.
"This is a dream that I'm trying to fulfill," he said of his company, which is an affiliate of Fairhope, Ala.-based Admobile Inc."A lot of prayer and thought went into this."
Already one of Stanley's two 10,000- to 12,000-pound Isuzu trucks can been seen driving on high-traffic routes he has mapped out along roads such as Hurstbourne Parkway, Shelbyville, Taylorsville and Bardstown roads and a number of downtown streets.
The trucks "don't just drive around" aimlessly, he said, adding that his trucks are on their routes 12 hours a day, Monday through Friday from 6:30 a.m. to 6:30 p.m.
Messages displayed thousands of times
What these trucks do is constantly send advertisers' messages to people traveling the routes, said Stanley, who spent 27 years in television sales and management, with the bulk at TV stations in Louisville and Lexington.
Generally, a client can purchase a panel on a truck for a minimum of six weeks.
Each side of the truck has a panel that can rotate to display three images, so a total of 12 images could be shown using one truck.
Stanley said that on any given day an ad is displayed more than 1,500 times at eight-second intervals each rotation.
Lexington Herald-Leader | 05/31/2004 | his ads play in traffic
www.kentucky.com, 31 May 2004 [cached]
Bill Stanley
Contact information: 1-800-ADMOBILE; cell: (859) 536-4745; e-mail: wsstanley@insightbb.com; corporate Web site: www.admobile.com
Love the rush hour: For at least one Lexington resident, traffic jams are more of a blessing than a curse.
"We love traffic jams," admits Bill Stanley, owner and operator of Admobile of The Bluegrass.Stanley is the force behind the trucks with brightly lit rotating billboard signs seen cruising Lexington's streets.
Last year, Stanley got out of the television industry after 27 years and was looking for the right thing to come along.
...
Stanley researched Admobile Network, which, according to its Web site, is the country's only mobile advertising network, and spoke with its president, Bob Tarabella.
...
Stanley asked for two markets: the Lexington and Louisville metro areas."I wouldn't have wanted to do this if I'd been shipped to Chattanooga."
Stanley has one truck up and running in Lexington and is two to three weeks away from launching the first in Louisville.Eventually, he plans to have four trucks in Louisville and three in Lexington.
Stanley has hired two drivers, Roy Johnson and Ray Matthews.
...
In addition to selling ads to 1st Stop Auto Care, the Legends and other local businesses, Stanley provides space for the United Way to "get back involved in the community."
...
Stanley seeks the attention of the younger set."I'm going to black out the windows, go to high school games, add neon lights under the trucks to attract a younger crowd."
The usable truck bed can deliver items, and Stanley sees a potential weekend or event market.He mentioned UK football and basketball games, political races and concerts.
"It's exciting.It's fun," Stanley said.
boosters
www.pldbaseball.org, 1 Dec 2004 [cached]
Bill Stanley PRESIDENT wsstanley@insightbb.com
...
Bill Stanley
Mobile advertising company drives into local market - Business First of Louisville:
louisville.bizjournals.com, 23 July 2004 [cached]
Bill Stanley isn't interested in transporting typical products such as pizza and flowers in his emerging delivery business.
In fact, his delivery business doesn't even pass along an actual object to consumers."We deliver advertising messages," he said.
>
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Stanley is the owner of Admobile of The Bluegrass, a Lexington-based company that provides advertising on the sides of mobile trucks using rotary/tri-vision billboards.In May, his trucks started carrying advertising for various clients around Lexington, and July 5 Stanley expanded into Louisville.
"This is a dream that I'm trying to fulfill," he said of his company, which is an affiliate of Fairhope, Ala.-based Admobile Inc."A lot of prayer and thought went into this."
Already one of Stanley's two 10,000- to 12,000-pound Isuzu trucks can been seen driving on high-traffic routes he has mapped out along roads such as Hurstbourne Parkway, Shelbyville, Taylorsville and Bardstown roads and a number of downtown streets.
The trucks "don't just drive around" aimlessly, he said, adding that his trucks are on their routes 12 hours a day, Monday through Friday from 6:30 a.m. to 6:30 p.m.
Messages displayed thousands of times
What these trucks do is constantly send advertisers' messages to people traveling the routes, said Stanley, who spent 27 years in television sales and management, with the bulk at TV stations in Louisville and Lexington.
Generally, a client can purchase a panel on a truck for a minimum of six weeks.
Each side of the truck has a panel that can rotate to display three images, so a total of 12 images could be shown using one truck.
Stanley said that on any given day an ad is displayed more than 1,500 times at eight-second intervals each rotation.
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