Bennett Coleman and Co.
Ltd. (The Times Of India Group)
As the Executive President of Bennett, Coleman & Co.
Ltd. (BCCL), Bhaskar Das
is responsible for maximization of the company's volume & value market share, by ensuring quality service to business constituents and driving value innovations.
Being a member of the Management Committee of BCCL
enables him to leverage his
skill sets across the Group's businesses.
Apart from being integrally involved in the broad strategic direction of the company, Bhaskar is also a board member of ZOOM Entertainment Network Pvt. Ltd., Times Guaranty Ltd., Optimal Media Solutions Ltd., World Wide Media (a BCCL - BBC joint venture company marketing the Group's magazines) and Vijayanad Printers Ltd. (a recentacquisition of BCCL).
With media being at the center of all his
is also a part of various significant industry bodies.
He is currently the Chairman of Advertising Standards Council of India (ASCI), a council member at All India Management Association (AIMA), a Board member at Media Research Users' Council (MRUC), President of The Ad Club (Mumbai) and editor of Solus (the Club's magazine).
has been awarded the 'Marketing Professional Of The Year' at the India Brand Summit 2006 and the 'Outstanding Marketing Professional Of The Year' at the Indira Marketing Awards 2007.
Apart from his
professional calling, Bhaskar's other passion lies in sharing his
knowledge and experience of branding & marketing at industry forums and also with the student fraternity at reputed business schools like MIT, IIM, amongst others.