Mercedes-Benz USA has promoted marketing chief Bernhard Glaser to the new job of vice president and managing director of Mercedes-Benz Vans USA.
, 49, will be responsible for all van operations, including sales, marketing, service and parts for the Sprinter brand.
Mercedes is promoting Glaser
because "he is part of our executive team and he is a known quantity with the dealers," Cannon said.
Glaser joined Mercedes-Benz in Germany in 1992 as a strategic product planner and moved to worldwide product manager for the E-Class.
He came to Mercedes-Benz USA in 1998 as department manager for coupes and convertibles, overseeing the SL, SLK, CL and CLK models.
In this post, he
was responsible for planning volumes, price positioning, and equipment level strategy.
moved back to headquarters in Stuttgart, Germany, three years later as executive assistant to the board member responsible for worldwide sales and marketing of Mercedes-Benz
, Maybach and Smart.
returned to Mercedes-Benz
USA in 2003 as general manager of product management and was appointed to his
current job in 2012.