Share This Profile
Share this profile on Facebook.
Link to this profile on LinkedIn.
Tweet this profile on Twitter.
Email a link to this profile.
See other services through which you can share this profile.
This profile was last updated on 5/14/15  and contains information from public web pages and contributions from the ZoomInfo community.

Arlene Fairfield

Wrong Arlene Fairfield?

Principal

Phone: (206) ***-****  
Local Address:  Washington , United States
Company Description: Global Change Network provides strategic communications and creative executions for organizations and companies who aim to improve the health and well-being of...   more
Background

Employment History

  • Managing Partner
    DDB
  • Senior Vice President
    DDB
  • Director of Public Relations and Advertising
    DDB
  • Board President
    Women's Funding Alliance
  • Position, International Development and Global Health
    Appropriate Technology

Board Memberships and Affiliations

Education

  • Masters , Business and Environmental Management
    University of Washington
  • BS , Marketing
    Georgetown University
47 Total References
Web References
Global Change Network - Team
www.theglobalchangenetwork.com, 14 May 2015 [cached]
Arlene Fairfield, Principal
...
Arlene Fairfield, Principal
Arlene Fairfield brings more than 20 years of experience marketing social and environmental issues to nonprofit and advocacy groups, corporations and foundations. Arlene co-founded Global Change Network in July of 2008 and leads the U.S. outreach efforts. Immediately prior to Global Change Network, Arlene led DDB Communications Worldwide's corporate citizenship communications practice, the Brand Integrity Group.
Whether sustainability, women's reproductive health, energy conservation or human rights, Arlene works with clients to develop effective and memorable communications strategies. Her passion and creativity foster an environment in which great ideas can flourish, resulting in a variety of speaking engagements and award-winning programs.
Arlene works with a variety of clients in international development and global health such as the Program for Appropriate Technology in Health (PATH), HRA Pharma and Global Washington. Most recently she has developed message architectures for issues ranging from child sex abuse online to malaria to regulatory reform for medical devices. In the environmental space, Arlene acted as judge and advisor to the Energy Visions Prize in 2013 and began her career working with the U.S. Environmental Protection Agency overseeing the national brand campaign for Energy Star™. In October of 2000, PRWeek named her one of the top 50 health care agency executives in the country. Accounts managed by Arlene have won a gold Effie, Cannes Lion, Emmy, Silver Anvils and a CLIO.
Her community involvement includes her positions as board member and former board president of the Women's Funding Alliance and founder of the Pacific Northwest Corporate Social Responsibility Network. Arlene has a BS in Marketing from Georgetown University and a Masters in Business and Environmental Management from the University of Washington.
Eco-Living Consumer Preferences: DDB BIG Survey - Cause Marketing Forum - Cause Related Marketing Source
www.causemarketingforum.com, 26 Dec 2006 [cached]
"Corporate responsibility initiatives and communications have become standard practice, but only a handful of them truly engender consumer trust," said Arlene Fairfield, Managing Partner, DDB BIG.
...
"Great partnerships are more like healthy marriages than first dates," said Fairfield.
PLANetWIRE.org: Arlene Fairfield
www.planetwire.org, 12 June 2008 [cached]
Arlene FairfieldPLANetWIRE.org: Arlene Fairfield
...
Arlene FairfieldSenior Vice PresidentDDB Bass & Howesarlene.fairfield@sea.ddb.com(206) 287-7124FAX: (206) 326-5114
Bass & Howes, People - DDB Seattle
www.ddbseattle.com, 25 Mar 2005 [cached]
Arlene FairfieldBass & Howes, People - DDB Seattle
...
Arlene Fairfield, Director of Public Relations and Advertising"Passion, will, and creative strategic thinking are often the best predictors of a successful communications campaign."
Arlene is Senior Vice President with DDB Bass & Howes in Seattle.Arlene provides strategic counsel and develops and oversees communications campaigns for the agency's social issues clients.
Arlene currently directs campaigns for the David and Lucile Packard Foundation, the Gill Foundation, Tides Inc., Community Clinics Initiative, Danco Laboratories, and Women's Capital Corporation.Arlene led the effort to launch The Packard Foundation's Planet campaign and was responsible for the communications launch of PATH's groundbreaking Emergency Contraception Pharmacists Project in Washington State.In October of 2000, PR Week named her one of the top 50 healthcare agency executives in the country.Arlene has a B.S. in Marketing from Georgetown University and a M.B.A. and Certificate in Environmental Management from the University of Washington.
A true outdoor adventure junkie, Arlene has rafted down the Colorado River (three times!) and sea kayaked in Costa Rica.
Women's Funding Alliance: Board
www.wfalliance.org, 7 Jan 2010 [cached]
Arlene Fairfield Arlene Fairfield is former past board President of the Women's Funding Alliance. Her community involvement has also included her position as founder of the Pacific Northwest Corporate Social Responsibility Network and advisor to the Northwest Women's Law Center. She is founder and principal of the Global Change Network, a strategic communications firm helping foundations, non-profits, and corporations express their commitments to social and environmental issues. Arlene has a B.S. in Marketing from Georgetown University and a Masters in business and environmental management from the University of Washington. Arlene lives in Seattle, WA with her husband and two-year-old daughter.
Other People with the name "Fairfield":
Other ZoomInfo Searches
Accelerate your business with the industry's most comprehensive profiles on business people and companies.
Find business contacts by city, industry and title. Our B2B directory has just-verified and in-depth profiles, plus the market's top tools for searching, targeting and tracking.
Atlanta | Boston | Chicago | Houston | Los Angeles | New York
Browse ZoomInfo's business people directory. Our professional profiles include verified contact information, biography, work history, affiliations and more.
Browse ZoomInfo's company directory. Our company profiles include corporate background information, detailed descriptions, and links to comprehensive employee profiles with verified contact information.
zirhbt201304