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This profile was last updated on 3/18/14  and contains information from public web pages and contributions from the ZoomInfo community.

Dr. Anuj Saxena

Wrong Dr. Anuj Saxena?

Managing Director

Elder Healthcare Ltd

Employment History

  • Director Marketing
    Elder Pharma
  • Chief Executive Officer
    Maverick Productions
  • National Director
    Maverick Productions
  • Marketing Director
    Elder Pharmaceuticals Ltd.

Board Memberships and Affiliations

  • Board Member
    Elder Pharma
  • Board Member
    Elder Pharmaceuticals Ltd.


  • MD
  • MD of Elder Health Care Ltd.Source
104 Total References
Web References
Read more on: Fmcg | Elder ..., 18 Mar 2014 [cached]
Read more on: Fmcg | Elder Group | Anuj Saxena | Elder Health Care
"Going forward in the next three to four years Elder Healthcare, the FMCG arm of Elder group will concentrate on its core FMCG business which includes various over the counter (OTC) brands, color cosmetics products along with its distribution brands including Richfeel and Stay On," said Anuj Saxena, managing director, Elder Health Care Limited.
With this, Elder Healthcare is eyeing a turnover of Rs 500 crore by FY 2014," Saxena said.
It had clocked a turnover of Rs 186.54 crore in the 2012-13 fiscal. He further added that the company will promote and focus some of its key brands like Ryme (colour cosmetics), Respite (pain management),Skin Origins (skin care). Recently, the company had forayed into growing color cosmetic market in the country with introduction of its own nail polish range 'Rhyme' targeting women of all age groups.
"Nail varnish is becoming the top selling fashion accessory and beauty business and is likely to grow in double digits in coming years," Saxena said. The company has distribution tie up with Shree Maruti Herbals, a developer of herbal medicines for marketing its flagship product 'Stay ON', India's third largest product in this category with a 5 per cent market share and has expanded its network to over 700,000 outlets across the country.
"EHCL had forayed deep into the growing pain management market in the country with introduction of its own product range 'Respite' and 'Elder Balm'. EHCL has tie up with Mumbai based Richfeel Health & Beauty Private Limited, the company which runs India's largest chain of Trichology (Hair & Scalp Clinics) and also an eminent player in the salon products range to foray into the Indian hair care market estimated at Rs 12,800 crore,"Saxena said.
Elder healthcare is already engaged in manufacture and marketing of FMCG and skin care products including face wash with full range of face washes under its own brand 'Skin Origins'. "This is part of the company's strategy to provide quality natural skin care products at affordable prices evolving needs of the Indian women in relation to their skin care needs," he added.
Anuj Saxena
Anuj Saxena of Elder ..., 11 Jan 2013 [cached]
Anuj Saxena of Elder Pharma...
Shahnaz Husain launches Fair One, 14 June 2005 [cached]
Dr. Anuj Saxena, director, Elder Pharma, concurs, "We are delighted to be associated with a globally reputed herbal and Ayurvedic brand like Shahnaz Husain and are actively looking forward to expanding our skin and beauty care portfolio with the launch of Fair One.Being a pharrna company, we are in the best position and more equipped to add value to a herbal care product."
Adds Anuj, "The total skin care market is Rs 2,000 crore, of which the fairness market is approximately Rs 750 crore and is growing.
Elder : News - News & Happenings, 23 Aug 2007 [cached]
August 24 ,2007 - KOLKATA: Drug maker Elder Pharmaceuticals, plans to spread its footprint to eastern Europe, Middle-East and South-Central America, the company's Managing Director Anuj Saxena said.
"More than 40 contestants of Indian ... [cached]
"More than 40 contestants of Indian origin settled in various countries across the globe between the age of 17 and 27, never married, and are citizens, residents, or born in the country they represent will be participating in the Miss India Worldwide pageant, which has been staged in various parts of the world," Anuj Saxena, national director, Miss India Worldwide, and CEO Maverick Productions, said in a statement.
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