Anne Ruflin, Univera Healthcare's vice president of Medicare programs, said the company has noticed a greater price sensitivity among incoming Medicare subscribers -- and less interest in plans without drug coverage.
"We recognize that health care reform is a critical issue, but we also believe it's vital that seniors continue to have access to the Medicare Advantage benefits and services," said Anne Ruflin, vice president of government programs at Univera.
"Our Medicare members should know that we were able to maintain benefits for many of our health plans in 2010, while also keeping many of our health plan premiums affordable," said Anne Ruflin, Excellus BCBS vice president, Medicare.
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