A&G's Andrew GraffBOSTON Allen & Gerritsen
has unveiled its first image work for Ikon Office Solutions since the independent shop won the business last fall.
A print, direct mail and online push launching immediately introduces the positioning line "Document efficiency at work" in an effort to present the Valley Forge, Pa., client as a customer-focused, problem-solving resource.
...A&G president Andrew Graff has said Ikon ranks among the agency's largest accounts.
Ikon sells and leases major-brand office equipment to business and government clients.A&G
succeeded Lieber Levett Koenig Farese Babcock on the account.
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