Malaysian Exhibition Services Sdn Bhd (MES) general manager Alun Jones said post-event sales is expected to reach RM400 million.
"During the previous show in 2009, sales worth about RM120 million was generated.
We are confident that we will register a 25 per cent increase in sales for this year's show," he
told Business Times
optimism is based on the fact that the exhibition continues to receive encouraging response from industry players as well as bigger exhibition space.
anticipates large visitor turnout for this year's event.
"A total of 510 participating companies from 36 nations, including three international pavilions, have confirmed their participation in AE 2011 and IA 2011, both to be held at the KL Convention
"International pavilion participants are Germany, Singapore and for the first time, Romania.
About 8,000 trade visitors are expected to attend the event," Jones
said local players accounted for 60 per cent of the participants, while foreign companies took up the remaining 40 per cent.
"The exhibitors at the shows are taking up a total of 5,000 sq m of space," he
The events will be officiated by Energy, Green Technology and Water Minister Datuk Seri Peter Chin Fah Kui.
said this year marks another very successful collaboration between MES
and Tenaga Nasional Bhd.