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This profile was last updated on 8/26/14  and contains information from public web pages and contributions from the ZoomInfo community.

Vice President

Phone: (512) ***-****  HQ Phone
Email: a***@***.com
Dell Inc.
One Dell Way
Round Rock, Texas 78682
United States

Company Description: Dell Inc. (Dell) is a technology company that designs, develops, manufactures, markets, sells, and supports a range of products. Its product categories include...   more
Background

Employment History

Board Memberships and Affiliations

Education

  • MBA
    Wharton School
  • MA , International Studies
    University of Pennsylvania
35 Total References
Web References
"Organizations of all types and sizes ...
www.hispanicbusiness.com, 5 Dec 2012 [cached]
"Organizations of all types and sizes recognize the value of integrating social media into their enterprise processes, but implementation of social media can be very different for each company," said Allison Dew, vice president, global corporate & consumer marketing, Dell.
Allison ...
www.ilivehereigivehere.org, 17 June 2014 [cached]
Allison Dew
...
Allison Dew
Allison Dew is an accomplished marketing executive with significant experience in online, integrated cross-discipline global marketing, brand and marketing strategy, customer research and marketing analytics. Allison is currently the Executive Director of Social Media, Analytics, Community and Customer Research at Dell. She joined Dell in 2008 to build the global customer research function and has been an integral part of Dell's brand and marketing transformation, driving a renewed emphasis on customer understanding, brand & reputation focus and integrated marketing. Building on this customer focus and online background, Allison recently added responsibility for social media and community to her portfolio. Allison joined Dell from Microsoft, where she held a variety of marketing roles including running MSN marketing, running brand & advertising for Windows and leading community and marketing initiatives on Microsoft.com. Prior to Microsoft, Allison spent seven years working on the advertising agency side, five in a regional shop in Tokyo, Japan and two in an independent shop focused on multi-cultural advertising in New York. Allison holds an MBA from the Wharton School, an MA in International Studies from the University of Pennsylvania with a concentration in East Asian studies, and a BA in French and Japanese from the University of Pennsylvania. She speaks Japanese and French and has been a passionate advocate for customer-focused, global marketing throughout her career.
Allison ...
www.buyforimpact.org, 25 May 2014 [cached]
Allison Dew
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Allison Dew Vice President, Global Marketing, Dell
I Live Here, I Give Here — Charities and Nonprofit Organizations in Austin, TX.
www.ilivehereigivehere.org, 22 Sept 2013 [cached]
Allison Dew
...
Allison Dew
...
Allison Dew
...
Allison Dew
Allison Dew is an accomplished marketing executive with significant experience in online, integrated cross-discipline global marketing, brand and marketing strategy, customer research and marketing analytics. Allison is currently the Executive Director of Social Media, Analytics, Communityand Customer Research at Dell. She joined Dell in 2008 to build the global customer research function and has been an integral part of Dell's brandand marketing transformation, driving a renewed emphasis on customer understanding, brand & reputation focus and integrated marketing. Building on this customer focus and online background, Allison recently added responsibility for social media and community to her portfolio. Allison joined Dell from Microsoft, where she held a variety of marketing roles including running MSN marketing, running brand & advertising for Windows and leading community and marketing initiatives on Microsoft.com. Prior to Microsoft, Allison spent seven years working on the advertising agency side, five in a regional shop in Tokyo, Japan and two in an independent shop focused on multi-cultural advertising in New York. Allison holds an MBA from the Wharton School, an MA in International Studies from the University of Pennsylvania with a concentration in East Asian studies, and a BA in French and Japanese from the University of Pennsylvania. She speaks Japanese and French and has been a passionate advocate for customer-focused, global marketing throughout her career.
BeInkandescent - Entrepreneur of the Month
www.beinkandescent.com, 13 July 2014 [cached]
Allison Dew, Dell's vice president of Global Brand & End User Computing Integrated Marketing, says Dell is investing in women entrepreneurs' success by sponsoring the Index.
"At Dell, we have a long-term commitment to finding solutions that will help women fulfill their ambitions and reach their potential," she says. "The Dell Women’s Entrepreneur Network (DWEN), our Women Powering Business LinkedIn community, our supplier diversity initiatives, and Dell’s internal women’s organizationâ€"WISE (Women in Search of Excellence)â€"have positively impacted more than 10,000 women.
"But, there’s more that we can do," she insists. "That’s why we’ve invested in understanding and researching the markets in which we operate, particularly women’s entrepreneurship, hoping to identify the areas that need the most support."
Dell's goal is simple, Dew explains.
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