But Jawbone's founding CEO Alexander Asseily thinks everyone deserves a powerful voice online, so today he's launching State, a structured opinion-sharing network where people don't need to follow you see your posts.
State co-founder Alexander Asseily explains to me, "The Internet would be better if it was organized around what people think instead of who they are, or where they shop, or what they browse.
All the intelligence that's gathered online today is gathered by following people.
It's not very empowering to people, and it's not a precise way of getting insights about what people think.
brother Mark, who was formerly head of product at VOIP startup Rebtel
and is now State's
CEO, have $14 million in seed funding to reorganize the web.
tells me "The objective is to make it accessible in practice to everyone ,which means making it so easy that you can use it for both serious and frivolous opinions.
And beyond what you do on State
wants its data to be valuable elsewhere.
says "we could potentially monetize that somehow.
concludes, "The ultimate goal is much self-awareness in society - products that are built with the opinions of the market in mind, or political and cultural decisions made in the same way."
to get an early invite, and watch my interview with Alexander Asseily
about how State
answers what broken with Twitter