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This profile was last updated on 12/25/14  and contains information from public web pages and contributions from the ZoomInfo community.
 
Background

Employment History

Board Memberships and Affiliations

Education

  • BA , History
    Queens College
  • MBA , Marketing
    New York University
44 Total References
Web References
About Alan Hecht, ...
www.multi-channelmarketing.com, 25 Dec 2014 [cached]
About Alan Hecht, Principal
...
Alan Hecht, Multi-Channel Marketing Multi-Channel Marketing was founded by Alan Hecht in 2001 after a 30 year career in marketing. His goal is still the same: give smaller business the same level of sophistication, service and marketing expertise as larger companies.
Alan's web experience began in 1996 when he started and developed a multi-million dollar ecommerce business for a national direct marketing company. Over the last 12 years, as President of Multi-Channel Marketing, he has developed and managed online and offline direct response marketing, ecommerce and search engine marketing programs for national, international and local clients. He has a particular interest in helping start-ups, mid-sized and smaller local businesses achieve their marketing objectives and grow their business.
He has had management and P&L responsibility for three different companies, including the catalog division at Saks Fifth Avenue and a leading direct marketer of educational products. He has also held marketing positions at Grey Advertising and Bloomingdales.
He serves on the Board of Directors of the Franklin Street Arts Collective (DBA) FRANK Gallery - a non-profit organization offering access to contemporary art by established local artists, and a welcoming place for art lovers to gather on historic Franklin Street in downtown Chapel Hill.
A native New Yorker, Alan has a BA in History from Queens College, an MBA in Marketing from New York University, and is a former Peace Corps Volunteer who spent two years in Honduras. He resides in Chapel Hill, North Carolina with his wife Evelyn (an artist), whose business Top Dog Art he helped start.
...
Copyright 2012 Alan Hecht, Multi-Channel Marketing | All Rights Reserved | SITEMAP
About — FRANK Gallery
www.frankisart.com, 18 Nov 2013 [cached]
Alan Hecht Alan is a President of Multi-Chanel-Marketing, a marketing consulting company that he started in 2001, after a successful marketing career at Saks Fifth Avenue, Gray Advertising and Bloomingdales. Alan holds BA in History from Queens College, an MBA in Marketing from New York University. He lives in Chapel Hill with his wife who is an artist and owner of Top Dog Art.
multi-channel-marketing-direct-online-ecommerce-search-Alan Hecht
www.multi-channelmarketing.com, 25 Mar 2014 [cached]
Multi-Channel Marketing was founded by Alan Hecht in 2001 after a 30 year career in marketing. His goal is still the same: give smaller business the same level of sophistication, service and marketing expertise as larger companies.
Alan's web experience began in 1996 when he started and developed a multi-million dollar ecommerce business for a national direct marketing company. Over the last 12 years, as President of Multi-Channel Marketing, he has developed and managed online and offline direct marketing, ecommerce and search engine marketing programs for national, international and local clients. He has a particular interest in helping start-ups, mid-sized and smaller local businesses achieve their marketing objectives and grow their business.
He has had management and P&L responsibility for three different companies, including the catalog division at Saks Fifth Avenue and a leading direct marketer of educational products. He has also held marketing positions at Grey Advertising and Bloomingdales.
As an active member of the Chapel Hill/Carrboro Chamber of Commerce, Alan serves as the chair and facilitator for the Small Business Roundtable whose mission is to present educational, useful information to help local businesses grow and prosper. He is also on the Board of Directors of the Franklin Street Arts Collective (DBA) FRANK Gallery - offering access to contemporary art by established local artists, and a welcoming place for art lovers to gather on historic Franklin Street in downtown Chapel Hill.
A native New Yorker, Alan has a BA in History from Queens College, an MBA in Marketing from New York University, and is a former Peace Corps Volunteer who spent two years in Honduras. He resides in Chapel Hill, North Carolina with his wife Evelyn (an artist), whose business Top Dog Art he helped start.
Alan Hecht - Founder and ...
www.triangleinteractive.org, 14 Nov 2007 [cached]
Alan Hecht - Founder and president of Multi-Channel Marketing, Alan is a marketing consultant specializing in ecommerce, search engine marketing and optimization, customer acquisition and development programs, and multi-channel sales strategies.He's the former VP of Marketing & Consumer Research and head of Saks Fifth Avenue's catalog division with over 10 years diverse interactive marketing experience.Contact him - alanh@multi-channelmarketing.com
by Alan Hecht ...
www.businessleader.com, 1 Nov 2006 [cached]
by Alan Hecht
...
A former Saks Fifth Avenue VP of Marketing & Consumer Research, Alan started Multi- Channel Marketing to help local businesses compete with bigger players.He has developed a unique approach that leverages the power of the internet to target, attract and persuade prospective customers to select you ahead of your competitors.Contact: 919-969-8000 or alanh@multichannelmarketing.com.
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