Founder & President
Alain is the co-founder and President of Via Trading.
Following his time at Gillette, Alain led the strategic development of the Bonjour chain in addition to the distribution business in Bulgaria.
entrepreneurial nous was further honed by fronting an e-commerce company in Europe selling a variety of goods to end consumers.
creativity and flair for business was further evident in the establishment of the retail chain TAG
in Cyprus which quickly expanded and became a household name in the local market.
earned a BSc. from London School of Economics