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Frontier Markets offers a unique distribution model as part of its inclusive business commitment, partnering with local entrepreneurs who sell clean-energy products under the brand name 'Saral Jeevan.' We have set up brick-and-mortar service facilities to...
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1THING Madison | Sustainability Starts With 1THING - Big Energy Question: Clearing the Air? Challenges and Opportunities in India
Ajaita Shah, founder and CEO of Frontier Markets, a sales and marketing company providing energy products and support services to Indian households, reported for this group.
"Some of the challenges that we identified with our topic are the most important energy infrastructure and technology issues that need to be addressed on the supply and distribution piece for energy and trying to understand how to secure funding," she said.
The discussion was confined to the electrical grid.
noted that there is a disconnect between the perception of what electrification is.
There is lot of the focus on energy creation and not reduction, "and so we're starting to say can you push an effort to actually look at equipment that's more energy-efficient that allows us then to bring down the consumption needs for creation of energy" Shah
Ajaita Shah, Founder and CEO, Frontier Markets
admin, Author at Arc Finance
Ajaita Shah is the Co-Founder and Chief Executive Officer of Frontier Markets and the President of Frontier Innovations Foundation.
Frontier Markets is a rural marketing, sales, and service distribution company that provides access to affordable and quality consumer durables to low-income households in India.
Frontier Markets is currently operating in rural India and working primarily with clean energy products like solar lighting and smokeless stoves.
With five years of microfinance experience in India with organizations like SKS Microfinance, and Ujjivan Financial Services, Ajaita has also worked on numerous development projects in seven Indian states.
World Women Leadership Congress & Awards
Ajaita Shah is the Founder of Frontier Markets.
has 5 years of microfinance experience in India with organizations like SKS Microfinance, and Ujjivan Financial Services.
has worked on numerous development projects in 7 states in India.
has consulted with the World Bank
about microfinance in South Asia and Latin America.
She served on the Committee of the Social Performance Task Force.
Ajaita Shah holds her B.A. in International Relations from Tufts University.
8. Ajaita ...
8. Ajaita Shah
Ajaita is the founder and CEO of Frontier Markets started in 2009 by focusing on energy products and connecting with a microfinance partner in Karnataka.
Ajaita Shah - Founder & CEO ...
Ajaita Shah - Founder & CEO of Frontier Markets
is on a mission to bring high quality and affordable products to bottom of the pyramid and rural households in India.
Having worked in microfinance for 5 years with organizations like SKS Microfinance and Ujjivan Financial Services, Ajaita
has already been ranked the most influential leader under 30 in microfinance by Business Week
organization, Frontier Markets
, aims to be the scale solution for manufacturers creating products for rural markets.
is a 2012 Echoing Green fellow.