Introducing the Virtual Top Up service yesterday, MTN's Chief Marketing Officer, Afam Edozie said it is one of the innovative services for which MTN is known.
Virtual Top Up is provided by MTN
in partnership with a Nigerian company, Nigerian Electronic Funds Transfer Operations
, which is responsible for running the service.He
said that MTN
has the greatest reach in Nigeria having expanded its services to 33 of the 36 states of the federation and offer service in more than 5,000 communities around the country.Edozie
said that given the reach of the services of MTN
, the company deemed it fit to introduce the Virtual Airtime service to alleviate the problems of people who do not have ready access to MTN recharge cards in remote locations across the country.With MTN's Virtual Top Up, all the subscriber has to do is to request a recharge value that he wants from a vendor, supply the vendor his mobile phone number and within a few seconds, he gets an SMS confirming that his account has been topped up.He
can then crosscheck his
balance to confirm.For the recharge vendor, all he
needs is a special SIM which enables him/her to transfer the Naira value of pre-paid airtime (in existing MTN denominations) from a virtual vending account in the MTN VTU Master System, directly and instantly to a subscriber's pre-paid account.
Vmobile's new Bumpa Card, with a cyclic life span of 30 days only, is offered at N3,000 each.
It is also convenient for both the vendors and the subscribers, environmental friendly and is capable of promotes entrepreneurial skills of Nigerians, says Afam Edozie
In the past two weeks, MTN recharge cards have suddenly gone off the streets, driving up the cost of the cards in the process.