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This profile was last updated on 7/20/15  and contains information from public web pages and contributions from the ZoomInfo community.

Mr. Adrian Di Marco

Wrong Adrian Di Marco?

Employment History

Board Memberships and Affiliations


  • BSc
176 Total References
Web References
Adrian Di Marco organised for ..., 5 Oct 2015 [cached]
Adrian Di Marco organised for beer on tap in the TechnologyOne common area after seeing it at Atlassin.
TechnologyOne founder Adrian Di Marco says start-ups most often fail because they become complacent. However, those that fail because of a lack of cash should be helped by abolishing research and development tax credits, and redirecting the savings to encourage investment in early-stage companies.
"They start off with an idea, with passion and vision, and using new technology to conquer the world, then they become successful and start to become bureaucratic, slow and resistant to change," Mr Di Marco said.
"It was change that allowed them to build their start-up but then they become resistant to it and locked into technology, and the world passes them by."
Mr Di Marco said his enterprise software firm is in the business of buying start-ups that run out of steam.
"We acquire these businesses, give the founders an exit so they make some money. They're happy to go because it all got too hard and for us, we pick up some IP and bring it across to a new technology platform," Mr Di Marco said. "I see this as a regular cycle."
He made his comments before TechnologyOne's acquisition of infrastructure management specialist Jeff Roorda and Associates for about $10 million last week. When asked if his observations applied to the JRA acquisition, Mr Di Marco said it was a strategic deal, and Mr Roorda and his staff would join TechnologyOne.
Mr Di Marco said TechnologyOne had been in business for about 30 years, doubling in size about every five years or so.
He said the secret to his longevity in business was a strategy to reinvent the business approximately every seven years, rebuilding technology from the ground up, and restructuring the organisation and business model.
In the current reinvention, TechnologyOne is transferring software to the cloud, while still allowing its large enterprise and government clients to have a customised user experience.
"What we'll do for a tenth of a second is we'll look at your unique world. You'll have a configuration with your policies, your procedures, your colours and themes, your delegations, what screens and fields you want, what validations," Mr Di Marco said.
Mr Di Marco is also "pretty religious" about spending about 20 per cent of revenue on research and development. This year the R&D run rate is about $45 million.
But he believes R&D tax credits are pointless. Companies such as his are too big to need them, while start-ups are generally not profitable enough to need them.
"We're a big company, we're successful, we're going to do the R&D irrespective - it's wasted on us, to be honest," Mr Di Marco said.
Tech One chief executive Adrian Di ..., 7 May 2015 [cached]
Tech One chief executive Adrian Di Marco said that tech giants such as Google - which claimed $4.5 million in R&D tax breaks in the 2013 financial year - would continue that work regardless of the incentive and taxpayers did not receive any benefit for their money.
"The thing that amazes me is we give them R&D tax concessions, to do R&D in Australia they would do anyway, and we don't retain the intellectual property - the IP goes back to the US and Google generates all the profit off Australian taxpayer-funded R&D that never comes back to Australia, it's just crazy," Mr di Marco told BOSS magazine for a feature story to be published on Friday.
Mr di Marco, who founded the listed software company in the late 1980s, said the concessions that Treasurer Joe Hockey capped at $100 million in February should only be available for Australian companies.
Mr di Marco said even Google "shake [its] head" at the generosity of the tax breaks.
We spend so much time talking about how we mine resources and the price of iron ore, we don't talk about innovation and creativity, politicians don't talk about it," Mr di Marco said.
This year's list of CEOs who deliver are dominated by bosses who founded their own business, such as Mr di Marco, filling five of the top eight spots.
TechnologyOne Executive Chairman ..., 3 Mar 2015 [cached]
TechnologyOne Executive Chairman Adrian Di Marco said Townsville Water and Waste is a great example of an organisation that has benefited from the TechnologyOne enterprise vision.
"We are challenging and regularly winning business against established best of breed market players in key markets including local government, water and infrastructure," Mr Di Marco said.
Adrian Di ..., 31 May 2014 [cached]
Adrian Di Marco
Mr Di Marco founded TechnologyOne in 1987, after extensive software industry experience in the area of large scale fixed time and fixed price software development projects to meet client-specific requirements. Mr Di Marco has more than 25 years' experience in the software industry. He is responsible for all operational aspects of TechnologyOne and its strategic direction.
Board - TechnologyOne, 6 Oct 2013 [cached]
Adrian Di Marco
Adrian Di Marco BSc, FAICD (Executive Chairman)
Mr Di Marco founded TechnologyOne in 1987 after extensive experience in the software industry in the area of large scale fixed time and fixed price software development projects to meet client specific requirements. Mr Di Marco has more than 25 years experience in the software industry. He has been responsible for all operational aspects of TechnologyOne, as well as the strategic direction of the Company.
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