Joe Ford and Adam Henige
, Managing Partners of Netvantage Marketing
, started the company in May of 2008 with no clients in the initial stages of a plummeting economy.
Search engine marketing provides a high level of accountability within their marketing spend and our clients are seeing a high return on investment," said Henige
Over the past year, Netvantage
has grown its active ongoing client list to 18, serving them with web analytics, SEO, and pay per click marketing services.
has also partnered with several ad agencies and web development firms across the Midwest on over 50 online marketing consulting projects.
have also worked closely with Michigan State University
to build a strong internship program.
If you are interested in knowing more about Netvantage Marketing
, Ford and Henige
keep an up-to-date blog regarding all of their recent activity.
Information about their services, news posts and events are also included on their website, http://www.netvantagemarketing.com.
Netvantage Marketing Founders Adam Henige and Joe Ford Nominated for Greater Lansing Entrepreneurial Awards
Managing Partners nominated in Emerging Entrepreneurial Category
East Lansing, MI, March 10, 2009 - The Managing Partners of Netvantage Marketing
, an East Lansing based Internet marketing company, have been nominated for the Entrepreneurial Awards of Greater Lansing.
The awards will be decided on March 12th at the Greater Lansing Business Monthly's 15th Annual Entrepreneurial Awards Event at the Radisson Hotel Lansing, after an extensive judging process.
Managing Partners Adam Henige and Joe Ford were nominated after being in business for nearly a year.
"While we are a bit flattered, we certainly appreciate the fact that someone thought highly enough of Netvantage Marketing
to nominate Adam
and myself," said Ford
formed the company in 2008, and started officially on May 12th.
have also done several outreach teaching engagements focusing on search engine marketing education, including Davenport University
and events at the Capital Area District Library
Since their launch in May, business has expanded quickly for managing partners Adam Henige and Joe Ford.
The experiences have not only afforded Ford and Henige
with the opportunity for a larger office space, but the need to accommodate expanding staff and client needs has become imminent.
The move is planned for December 2008.
"It was becoming more and more apparent that we were going to have to bring in additional staff to meet demand," said Henige
, "We look at this as a great opportunity to position ourselves for further growth over the next several years."
The Mid-Michigan Red Cross adds community support from Adam Henige, newest member of their Communication Committee.
Henige, managing partner of Netvantage Marketing, will help the team tackle web and branding issues that currently affect donors and the hungry of Mid-Michigan.
In an effort to raise hunger awareness and locate volunteers, the Mid-Michigan
chapter of the American Red Cross
expanded their Communications Committee
Adam Henige, the newest member of the team, will help the organization by directing traffic to their website through his knowledge in web consulting.
The Mid-Michigan Red Cross
and one of its services, the Mid-Michigan Food Bank
, both have websites that offer information about services, volunteering, donating and service assistance for those in need.
Both of the organizations have had concerns about reaching key publics through their websites.
With the current condition of the economy, locating need and donors is increasingly important.
To assist in this matter, Community Relations Coordinator Alison Bono invited Henige to join the team.
Henige has a strong internet background in internet marketing, and his position on the committee will help both organizations gain donors and volunteers.
As managing partner of Netvantage Marketing, Henige offers consulting in search engine optimization, web analytics and paid search management.
A study by the Pew Institute
revealed that 84 percent of Internet users have used search engines, making search engines a vital marketing tool.
Henige is a graduate of Michigan State University, and participated in several charitable causes while involved with the University.
In 2005, he
helped Michigan State collect more than 200,000 pounds of food for the annual MBA Food Fight, a contest held between 20 different MBA programs in conjunction with non-profit sponsor America's Second Harvest to provide hunger relief across the country.
"It's very rewarding to have the chance to partner with these types of organizations," said Henige
In November, Ford and Managing Partner Adam Henige will present the second installment, "11 on 11/11 - 11 Ways to Use Google to Your Advantage," at Claddagh's Irish Pub in East Lansing, Mich.
In November, Ford and Managing Partner Adam Henige will present the second installment, "11 on 11/11 - 11 Ways to Use Google to Your Advantage," at Claddagh's Irish Pubin East Lansing, Mich.
"We chose the Mid-Michigan Food Bank because they have a tremendous impact on our community, and that this organization could best benefit from our services," said Adam Henige, Managing Partner of Netvantage Marketing.
"Many non-profit organizations build nice web sites to communicate their mission and message" said Joe Ford, who is Managing Partner of Netvantage Marketing along with Henige.
"To be a successful organization, just having a web site isn't enough," said Henige
"To be a successful organization, just having a web site isn't enough," said Adam Henige, managing partner of Netvantage Marketing.